As per this study the Global Virtual Fitting Room Market was valued USD XX MN (by revenue) in 2019 and is anticipated to reach USD XX MN by 2026 with a CAGR of XX%.
Virtual fitting room uses the technology that allows the shoppers to try different outfits virtually. It is also known as virtual dressing room or virtual changing room. It is gives a clear picture regarding fitting, size, color and other parameter that helps the shopper to select an outfit in physical stores and virtual store.
The rising adoption of virtual fitting room in shopping malls, and online stores is accelerating the market growth. Increasing penetration smart phones with ongoing trend of shopping online are driving the market growth. Increasing adoption of AR and VR technologies to enhance shopping experience is fueling the market growth. Despite of this, high cost of the technology with low awareness among the retailers can hamper the market growth.
This detailed market study is centered on the data obtained from multiple sources and is analyzed using numerous tools including porter’s five forces analysis, market attractiveness analysis and value chain analysis. These tools are employed to gain insights of the potential value of the market facilitating the business strategists with the latest growth opportunities. Additionally, these tools also provide a detailed analysis of each application/product segment in the global market of virtual fitting room.
The broad virtual fitting room market has been sub-grouped into component and end-user. The report studies these subsets with respect to the geographical segmentation. The strategists can gain a detailed insight and devise appropriate strategies to target specific market. This detail will lead to a focused approach leading to identification of better opportunities.
- Physical Store
Furthermore, the report comprises of the geographical segmentation, which mainly focuses on current and forecast demand for virtual fitting room in North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The report further focuses on demand for individual application segments in all the regions.
Global Virtual Fitting Room Market Share by Region (Representative Graph)
The report also covers detailed competitive landscape including company profiles of key players operating in the global market. The key players in the virtual fitting room market include 3D-A-PORTER LTD., Coitor IT Tech, Dressformer, ELSE Corp srl, Fit Analytics, Fitle, Fitnect Interactive, Imaginate Technologies, Inc., Metail, REACTIVE REALITY GMBH, Secret Sauce Partners Inc., Sizebay, Total Immersion, True Fit Corporation, Virtusize AB, Visualook and Zugara, Inc. among others. An in-depth view of the competitive outlook includes future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launches, new product developments and other developments with information in terms of H.Q.
A combination of primary and secondary research has been used to determine the market estimates and forecasts. Sources used for secondary research include (but not limited to) Paid Data Sources, Company Websites, Technical Journals, Annual Reports, SEC Filings and various other industry publications. Specific details on methodology used for this report can be provided on demand.