The global demand for Video On Demand Market is presumed to reach the market size of nearly USD 281.64 Billion by 2032 from USD 104.68 Billion in 2023 with a CAGR of 11.66% under the study period 2024 - 2032.
Video on demand or VoD is a system in which viewers able to select and watch video content of their choice on PC or interactive TV system. It's a dynamic feature which is offered by Internet Protocol TV. VoD provides a wide range of selection menu of available videos from where to choose. Sports, music, TV entertainment, kids and movies are some of the available content types of videos for the selection.
Market Dynamics
The increasing adoption of mobile TV and multi-screen services for content viewing is primarily driving the market growth. Increasing penetration of smartphones and continuously expanding online users across the globe are further boosting video on demand market growth. However, rising cases of piracy is expected to hinder the VoD market growth. Whereas, growing technological advancements and the emergence of internet protocol television (IPTV) infrastructure are expected to provide potential opportunity over the forecast period.
The report covers Porter's Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of video on demand.
Market Segmentation
The entire video on demand market has been sub-categorized into technology and content type. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.
By Business Model
Regional Analysis
This section covers regional segmentation which accentuates on current and future demand for video on demand market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.
Global Video On Demand Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the video on demand market include Amazon.com Inc. (Amazon Prime Video), Netflix Inc., Apple Inc., Zee Entertainment Enterprises Ltd (Zee5), Hulu LLC, Warner Bros. Discovery Inc., The Walt Disney Company (Disney+), Popcornflix LLC, Novi Digital Entertainment Private Limited (Hotstar), Comcast Xfinity, DirecTV, DISH Network LLC, Fujitsu, Midwest Tape LLC (Hoopla Digital), Vubiquity Inc., Fandango Media LLC (Vudu), Edgio, Dacast Inc., Kaltura, Wistia Inc.. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
1 . PREFACE
1.1. Report Description
1.1.1. Objective
1.1.2. Target Audience
1.1.3. Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Market Research Process
1.3.2. Market Research Methodology
2 . EXECUTIVE SUMMARY
2.1. Highlights of Market
2.2. Global Market Snapshot
3 . VIDEO ON DEMAND – INDUSTRY ANALYSIS
3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter’s Five Force Analysis
3.7. Market Attractiveness Analysis
3.7.1 Market Attractiveness Analysis By Business Model
3.7.2 Market Attractiveness Analysis By Region
4 . VALUE CHAIN ANALYSIS
4.1. Value Chain Analysis
4.2. Raw Material Analysis
4.2.1. List of Raw Materials
4.2.2. Raw Material Manufactures List
4.2.3. Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
4.4.1. Direct Marketing
4.4.2. Indirect Marketing
4.4.3. Marketing Channel Development Trend
5 . GLOBAL VIDEO ON DEMAND MARKET ANALYSIS BY BUSINESS MODEL
5.1 Overview by Business Model
5.2 Historical and Forecast Data
5.3 Analysis by Business Model
5.4 Subscription Video-on-demand (SVoD) Historic and Forecast Sales by Regions
5.5 Transactional Video-on-demand (TVoD) Historic and Forecast Sales by Regions
5.6 Other Historic and Forecast Sales by Regions
6 . GLOBAL VIDEO ON DEMAND MARKET ANALYSIS BY GEOGRAPHY
6.1. Regional Outlook
6.2. Introduction
6.3. North America Sales Analysis
6.3.1. Overview, Historic and Forecast Data Sales Analysis
6.3.2. North America By Segment Sales Analysis
6.3.3. North America By Country Sales Analysis
6.3.4. United State Sales Analysis
6.3.5. Canada Sales Analysis
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