Global Tampons Market Report By Product (Radially Wound Pledget, Rectangular/Square Pad), Material (Cotton, Rayon, Blended), Usage (Digital/ No Applicator, Applicator), Size (Mini, Regular, Extra), Distribution Channel (Online Stores, Offline Stores) And By Regions - Industry Trends, Size, Share, Growth, Estimation and Forecast, 2018-2025
January 2019
Report Formats:

As per this study the Global Tampons Market was valued USD X.XX MN (by revenue) in 2018 and is anticipated to reach USD X.XX MN by 2025 with a CAGR of X.X%.

Tampons are feminine hygiene product intend to be inserted into the vagina during mensuration as it soaks up the blood flow. They are mainly composed of cellulosic absorbent material, either rayon or cotton or a mixture of both. Tampons are basically cylindrical in shape and come with a connection string (for easy removal) and sometimes an applicator. An applicator allows inserting the tampons into the vagina with greater ease as they are made of plastic or cardboard. The tampons which do not include an applicator they are called digital tampons and are easy to carry due to their small size. Tampons vary in the amount of fluid they can absorb and are identified according to their absorbency.

Market Dynamics
The rise in demand for female hygiene products among female population and changing the lifestyle of women globally and rise in awareness about health among the female population are major driving factors of tampons market growth. However, low acceptance level of conservative societies, low affordability, cultural restraints and fears associated with tampons use are the major restraining factors. Whereas, an increase in marketing and advertising initiatives undertaken by vendors to educate women about its benefits with tampons use are some opportunities that could drive market growth in the forecast period.
This detailed market study is centered on the data obtained from multiple sources and is analyzed using numerous tools including porter’s five forces analysis, market attractiveness analysis and value chain analysis. These tools are employed to gain insights of the potential value of the market facilitating the business strategists with the latest growth opportunities. Additionally, these tools also provide a detailed analysis of each application/product segment in the global market of tampons.
Market Segmentation
The broad tampons market has been sub-grouped into product, material, usage, size and distribution. The report studies these subsets with respect to the geographical segmentation. The strategists can gain a detailed insight and devise appropriate strategies to target specific market. This detail will lead to a focused approach leading to identification of better opportunities.
By Product

  • Radially Wound Pledget
  • Rectangular/Square Pad
By Material
  • Cotton
  • Rayon
  • Blended
By Usage
  • Digital/ No Applicator
  • Applicator
By Size
  • Mini
  • Regular
  • Extra
By Distribution Channel
  • Online Stores
  • Offline Stores
Regional Analysis
Furthermore, the report comprises of the geographical segmentation which mainly focuses on current and forecast demand for tampons in North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The report further focuses on demand for individual application segments in all the regions.
Europe Tampons Market By Revenue (USD MN)
Europe Tampons Market By Revenue
The report also covers detailed competitive landscape including company profiles of key players operating in the global market. The key players in the tampons market include Bodywise (UK) Ltd, Corman SpA, Edgewell Personal Care Company, First Quality Enterprises Inc., Johnson & Johnson Inc., Kimberly-Clark Corporation, Lil-Lets UK Limited, Procter and Gamble Co., Svenska Cellulosa Aktiebolaget (SCA) and Unicharm Corporation. An in-depth view of the competitive outlook includes future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launches, new product developments and other developments with information in terms of H.Q.
A combination of primary and secondary research has been used to determine the market estimates and forecasts. Sources used for secondary research include (but not limited to) Paid Data Sources, Company Websites, Technical Journals, Annual Reports, SEC Filings and various other industry publications. Specific details on methodology used for this report can be provided on demand.


  • Introduction To Tampons
  • Report Description
    • Objectives Of The Study
    • Assumptions
  • Research Scope
  • Research Methodology
    • Data Source
  • Market Highlight
  • Global Tampons Market: Snapshot
  • Drivers
  • Restraints
  • Opportunities
  • Porter’s Five Forces Analysis
  • Value Chain Analysis
  • Tampons Market In Radially Wound Pledget
  • Tampons Market In Rectangular/Square Pad
  • Tampons Market In Market In Cotton
  • Tampons Market In Rayon
  • Tampons Market In Blended
  • Tampons Market In Digital/ No Applicator
  • Tampons Market In Applicator
  • Tampons Market In Mini
  • Tampons Market In Regular
  • Tampons Market In Extra
  • Tampons Market In Online Stores
  • Tampons Market In Offline Stores
  • North America (NA)
    • North America Market Estimates
    • North America Market Estimates By Country
    • United States (U.S.) Market Estimates By Segments
    • Rest Of North America Market Estimates By Segments
  • Europe (EU)
    • Europe Market Estimates
    • Europe Market Estimates By Country
    • United Kingdom (UK) Market Estimates By Segments
    • Germany Market Estimates By Segments
    • France Market Estimates By Segments
    • Rest Of Europe Market Estimates By Segments
  • Asia Pacific (APAC)
    • Asia Pacific Market Estimates
    • Asia Pacific Market Estimates By Country  
    • China Market Estimates By Segments
    • Japan Market Estimates By Segments
    • India Market Estimates By Segments
    • Rest Of Asia Pacific Market Estimates By Segments  
  • Latin America (LA)   
    • Latin America Market Estimates
    • Latin America Market Estimates By Country
    • Brazil Market Estimates By Segments
    • Rest Of Latin America Market Estimates By Segments
  • Middle East And Africa (MEA)   
    • Middle East And Africa Market Estimates
    • Middle East And Africa Market Estimates By Country
    • Middle East Market Estimates By Segments
    • Africa Market Estimates By Segments
  • Market Competition
  • Partnerships/Collaborations/Agreements
  • Mergers And Acquisitions
  • New Product Launches
  • Other Developments
11. COMPANY PROFILES OF THE TAMPONS INDUSTRY (Company Overview, Financial, Major Products & Recent Development)
  • Bodywise (UK) Ltd
  • Corman SpA
  • Edgewell Personal Care Company
  • First Quality Enterprises Inc.
  • Johnson & Johnson Inc.
  • Kimberly-Clark Corporation
  • Lil-Lets UK Limited
  • Procter and Gamble Co.
  • Svenska Cellulosa Aktiebolaget (SCA)
  • Unicharm Corporation
* Tentative TOC
Table 1.  Market Highlights Of Tampons
Table 2.  Global Tampons Market By Product
Table 3.  Global Tampons Market By Material
Table 4.  Global Tampons Market By Usage
Table 5.  Global Tampons Market By Size
Table 6.  Global Tampons Market By Distribution Channel
Table 7.  Global Tampons Market By Geography
Table 8.  North America Tampons Market
Table 9.  Europe Tampons Market
Table 10. Asia Pacific Tampons Market
Table 11. Latin America Tampons Market
Table 12. Middle East And Africa Tampons Market 
Table 13. Partnership/Collaboration/Agreements
Table 14. Mergers And Acquisitions
Table 15. New Product Development
Table 16. Other Developments
Fig. 1.     Market Segmentation Of Tampons Market 
Fig. 2.     Top-Down Approach   
Fig. 3.     Bottom-Up Approach   
Fig. 4.     Market Highlights Of Tampons
Fig. 5.     Porter’s Five Forces Analysis
Fig. 6.     Value Chain Analysis
Fig. 7.     Global Tampons Market By Product
Fig. 8.     Global Tampons Market By Material
Fig. 9.     Global Tampons Market By Usage
Fig. 10.   Global Tampons Market By Size
Fig. 11.   Global Tampons Market By Distribution Channel
Fig. 12.   Global Tampons Market By Geography
Fig. 13.   North America Tampons Market
Fig. 14.   Europe Tampons Market
Fig. 15.   Asia Pacific Tampons Market
Fig. 16.   Latin America Tampons Market
Fig. 17.   Middle East And Africa Tampons Market
Fig. 18.   Market Share Of Tampons Companies
Fig. 19.   Recent Developments In Tampons Industry
* Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.  

Objectives of Study

  • Define and measure the global market
  • Volume or revenue forecast of the global market and its various sub-segments with respect to main geographies
  • Analyze and identify major market trends along with the factors driving or inhibiting the market growth
  • Study the company profiles of the major market players with their market share
  • Analyze competitive developments

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