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Global Social Commerce Market Report By Business Model (Business To Consumer (B2C), Business To Business (B2B), Consumer To Consumer (C2C)), By Product Type (Personal & Beauty Care, Apparels, Accessories, Home Products, Health Supplements, Food & Beverage, Others), By Platform/Sales Channel (Video Commerce (Live Stream + Prerecorded), Social Network-led Commerce, Social Reselling, Group Buying, Product Review Platforms) And By Regions - Industry Trends, Size, Share, Growth, Estimation and Forecast, 2021-2028
ID:VMR11220606
March 2023
Report Formats: Electronic (PDF), MS EXCEL
The global demand for Social Commerce Market is presumed to reach the market size of nearly USD XX MN by 2028 from USD XX MN in 2021 with a CAGR of XX% under the study period 2022 - 2028.
Social commerce is a type of electronic commerce (e-commerce) that involves the use of social media platforms to facilitate the buying and selling of goods and services. In social commerce, social media platforms such as Facebook, Instagram, and Pinterest are used as the primary platform for buying and selling products or services. Social commerce is different from traditional e-commerce because it leverages the power of social media networks to drive sales and revenue. Social media platforms offer features such as shoppable posts, product tagging, and in-app checkout, which make it easier for users to discover, explore, and purchase products without leaving the platform.
The research report covers Porter’s Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of social commerce. The growth and trends of social commerce industry provide a holistic approach to this study.
By Business Model
By Product Type
By Platform/Sales Channel
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the social commerce market include Etsy, Inc., Fashnear Technologies Private Limited (Meesho), Meta Platforms, Inc. (Facebook), Pinduoduo Inc., Pinterest, Inc., Poshmark, Roposo, Snap, Inc., Taobao, TikTok (Douyin), Trell Shop, Twitter, Inc., WeChat (Weixin), Xiaohongshu, Yunji Sharing Technology Co., Ltd. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
Social commerce is a type of electronic commerce (e-commerce) that involves the use of social media platforms to facilitate the buying and selling of goods and services. In social commerce, social media platforms such as Facebook, Instagram, and Pinterest are used as the primary platform for buying and selling products or services. Social commerce is different from traditional e-commerce because it leverages the power of social media networks to drive sales and revenue. Social media platforms offer features such as shoppable posts, product tagging, and in-app checkout, which make it easier for users to discover, explore, and purchase products without leaving the platform.
Market Dynamics
The widespread adoption of social media platforms is one of the primary drivers of social commerce. As more people spend time on social media platforms, businesses are leveraging these platforms to reach new audiences and engage with customers in real time. The rise of mobile commerce is also driving the growth of social commerce. With more people using smartphones to browse and shop online, social commerce platforms that are optimized for mobile are becoming increasingly important for businesses. Social media platforms are highly influential in shaping consumer behaviour. The social proof provided by likes, shares, and comments on social media can greatly impact purchasing decisions, making social commerce a powerful tool for businesses. Social commerce platforms allow businesses to personalize the shopping experience for each individual customer. This can include personalized recommendations, targeted advertising, and tailored content, which can improve the overall customer experience and drive sales. Many e-commerce platforms are integrating with social media platforms to make social commerce more accessible and convenient for businesses. This integration allows businesses to manage their social media presence and e-commerce activities from a single platform, streamlining their operations and improving their overall efficiency.The research report covers Porter’s Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of social commerce. The growth and trends of social commerce industry provide a holistic approach to this study.
Market Segmentation
This section of the social commerce market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.By Business Model
- Business To Consumer (B2C)
- Business To Business (B2B)
- Consumer To Consumer (C2C)
By Product Type
- Personal & Beauty Care
- Apparels
- Accessories
- Home Products
- Health Supplements
- Food & Beverage
- Others
By Platform/Sales Channel
- Video Commerce (Live Stream + Prerecorded)
- Social Network-Led Commerce
- Social Reselling
- Group Buying
- Product Review Platforms
Regional Analysis
This section covers the regional outlook, which accentuates current and future demand for the Social Commerce market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.Global Social Commerce Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the social commerce market include Etsy, Inc., Fashnear Technologies Private Limited (Meesho), Meta Platforms, Inc. (Facebook), Pinduoduo Inc., Pinterest, Inc., Poshmark, Roposo, Snap, Inc., Taobao, TikTok (Douyin), Trell Shop, Twitter, Inc., WeChat (Weixin), Xiaohongshu, Yunji Sharing Technology Co., Ltd. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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1 . PREFACE
1.1. Report Description
1.1.1. Objective
1.1.2. Target Audience
1.1.3. Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Market Research Process
1.3.2. Market Research Methodology
2 . EXECUTIVE SUMMARY
2.1. Highlights of Market
2.2. Global Market Snapshot
3 . SOCIAL COMMERCE – INDUSTRY ANALYSIS
3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter’s Five Force Analysis
3.7. Market Attractiveness Analysis
3.7.1 Market Attractiveness Analysis By Business Model
3.7.2 Market Attractiveness Analysis By Product Type
3.7.3 Market Attractiveness Analysis By Platform/Sales Channel
3.7.4 Market Attractiveness Analysis By Region
4 . VALUE CHAIN ANALYSIS
4.1. Value Chain Analysis
4.2. Raw Material Analysis
4.2.1. List of Raw Materials
4.2.2. Raw Material Manufactures List
4.2.3. Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
4.4.1. Direct Marketing
4.4.2. Indirect Marketing
4.4.3. Marketing Channel Development Trend
5 . IMPACT ANALYSIS OF COVID-19 OUTBREAK
5.1. Impact Analysis of Covid-19 Outbreak
5.1.1. Direct Impact on Production
5.1.2. Supply Chain and Market Disruption
5.1.3. Financial Impact on Firms and Financial Markets
5.2. COVID-19 Impact Analysis by Production, Import, Export and Demand
5.3. Market: Pre V/S Post COVID-19
5.4. Estimated Impact of the Coronavirus (COVID-19) Epidemic
5.5. COVID-19: Micro and Macro Factor Analysis
6 . GLOBAL SOCIAL COMMERCE MARKET ANALYSIS BY BUSINESS MODEL
6.1 Overview by Business Model
6.2 Historical and Forecast Data
6.3 Analysis by Business Model
6.4 Business To Consumer (B2C) Historic and Forecast Sales by Regions
6.5 Business To Business (B2B) Historic and Forecast Sales by Regions
6.6 Consumer To Consumer (C2C) Historic and Forecast Sales by Regions
7 . GLOBAL SOCIAL COMMERCE MARKET ANALYSIS BY PRODUCT TYPE
7.1 Overview by Product Type
7.2 Historical and Forecast Data
7.3 Analysis by Product Type
7.4 Personal & Beauty Care Historic and Forecast Sales by Regions
7.5 Apparels Historic and Forecast Sales by Regions
7.6 Accessories Historic and Forecast Sales by Regions
7.7 Home Products Historic and Forecast Sales by Regions
7.8 Health Supplements Historic and Forecast Sales by Regions
7.9 Food & Beverage Historic and Forecast Sales by Regions
7.10. Others Historic and Forecast Sales by Regions
8 . GLOBAL SOCIAL COMMERCE MARKET SALES ANALYSIS BY PLATFORM/SALES CHANNEL
8.1 Overview by Platform/Sales Channel
8.2 Historical and Forecast Data
8.3 Analysis by Platform/Sales Channel
8.4 Video Commerce (Live Stream + Prerecorded) Historic and Forecast Sales by Regions
8.5 Social Network-led Commerce Historic and Forecast Sales by Regions
8.6 Social Reselling Historic and Forecast Sales by Regions
8.7 Group Buying Historic and Forecast Sales by Regions
8.8 Product Review Platforms Historic and Forecast Sales by Regions
9 . GLOBAL SOCIAL COMMERCE MARKET SALES ANALYSIS BY GEOGRAPHY
9.1. Regional Outlook Sales Analysis
9.2. Introduction Sales Analysis
9.3. North America Sales Analysis
9.3.1. Overview, Historic and Forecast Sales Analysis
9.3.2. North America By Segment Sales Analysis
9.3.3. North America By Country Sales Analysis
9.3.4. United State Sales Analysis
9.3.5. Canada Sales Analysis
9.3.6. Mexico Sales Analysis
9.4. Europe Sales Analysis
9.4.1. Overview, Historic and Forecast Sales Analysis
9.4.2. Europe by Segment Sales Analysis
9.4.3. Europe by Country Sales Analysis
9.4.4. United Kingdom Sales Analysis
9.4.5. France Sales Analysis
9.4.6. Germany Sales Analysis
9.4.7. Italy Sales Analysis
9.4.8. Russia Sales Analysis
9.4.9. Rest Of Europe Sales Analysis
9.5. Asia Pacific Sales Analysis
9.5.1. Overview, Historic and Forecast Sales Analysis
9.5.2. Asia Pacific by Segment Sales Analysis
9.5.3. Asia Pacific by Country Sales Analysis
9.5.4. China Sales Analysis
9.5.5. India Sales Analysis
9.5.6. Japan Sales Analysis
9.5.7. South Korea Sales Analysis
9.5.8. Australia Sales Analysis
9.5.9. Rest Of Asia Pacific Sales Analysis
9.6. Latin America Sales Analysis
9.6.1. Overview, Historic and Forecast Sales Analysis
9.6.2. Latin America by Segment Sales Analysis
9.6.3. Latin America by Country Sales Analysis
9.6.4. Brazil Sales Analysis
9.6.5. Argentina Sales Analysis
9.6.6. Peru Sales Analysis
9.6.7. Chile Sales Analysis
9.6.8. Rest of Latin America Sales Analysis
9.7. Middle East & Africa Sales Analysis
9.7.1. Overview, Historic and Forecast Sales Analysis
9.7.2. Middle East & Africa by Segment Sales Analysis
9.7.3. Middle East & Africa by Country Sales Analysis
9.7.4. Saudi Arabia Sales Analysis
9.7.5. UAE Sales Analysis
9.7.6. Israel Sales Analysis
9.7.7. South Africa Sales Analysis
9.7.8. Rest Of Middle East And Africa Sales Analysis
10 . COMPETITIVE LANDSCAPE OF THE SOCIAL COMMERCE COMPANIES
10.1. Social Commerce Market Competition
10.2. Partnership/Collaboration/Agreement
10.3. Merger And Acquisitions
10.4. New Product Launch
10.5. Other Developments
11 . COMPANY PROFILES OF SOCIAL COMMERCE INDUSTRY
11.1. Top 10 Company Share Analysis
11.2. Market Concentration Rate
11.3. Etsy Inc.
11.3.1. Company Overview
11.3.2. Company Revenue
11.3.3. Products
11.3.4. Recent Developments
11.4. Fashnear Technologies Private Limited (Meesho)
11.4.1. Company Overview
11.4.2. Company Revenue
11.4.3. Products
11.4.4. Recent Developments
11.5. Meta Platforms Inc. (Facebook)
11.5.1. Company Overview
11.5.2. Company Revenue
11.5.3. Products
11.5.4. Recent Developments
11.6. Pinduoduo Inc.
11.6.1. Company Overview
11.6.2. Company Revenue
11.6.3. Products
11.6.4. Recent Developments
11.7. Pinterest Inc.
11.7.1. Company Overview
11.7.2. Company Revenue
11.7.3. Products
11.7.4. Recent Developments
11.8. Poshmark
11.8.1. Company Overview
11.8.2. Company Revenue
11.8.3. Products
11.8.4. Recent Developments
11.9. Roposo
11.9.1. Company Overview
11.9.2. Company Revenue
11.9.3. Products
11.9.4. Recent Developments
11.10. Snap Inc.
11.10.1. Company Overview
11.10.2. Company Revenue
11.10.3. Products
11.10.4. Recent Developments
11.11. Taobao
11.11.1. Company Overview
11.11.2. Company Revenue
11.11.3. Products
11.11.4. Recent Developments
11.12. TikTok (Douyin)
11.12.1. Company Overview
11.12.2. Company Revenue
11.12.3. Products
11.12.4. Recent Developments
11.13. Trell Shop
11.13.1. Company Overview
11.13.2. Company Revenue
11.13.3. Products
11.13.4. Recent Developments
11.14. Twitter Inc.
11.14.1. Company Overview
11.14.2. Company Revenue
11.14.3. Products
11.14.4. Recent Developments
11.15. WeChat (Weixin)
11.15.1. Company Overview
11.15.2. Company Revenue
11.15.3. Products
11.15.4. Recent Developments
11.16. Xiaohongshu
11.16.1. Company Overview
11.16.2. Company Revenue
11.16.3. Products
11.16.4. Recent Developments
11.17. Yunji Sharing Technology Co. Ltd.
11.17.1. Company Overview
11.17.2. Company Revenue
11.17.3. Products
11.17.4. Recent Developments
*Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies
LIST OF TABLES
- Market Snapshot
- Drivers : Impact Analysis
- Restraints : Impact Analysis
- List of Raw Material
- List of Raw Material Manufactures
- List of Potential Buyers
- COVID-19 Impact Analysis by Production, Import, Export and Demand
- Pre V/S Post COVID-19
- Estimated Impact Of The Coronavirus (Covid-19) Epidemic
- COVID-19: Micro and Macro Factor Analysis
- Analysis by Business Model (USD MN)
- Business To Consumer (B2C) Market Sales by Geography (USD MN)
- Business To Business (B2B) Market Sales by Geography (USD MN)
- Consumer To Consumer (C2C) Market Sales by Geography (USD MN)
- Analysis Market by Product Type (USD MN)
- Personal & Beauty Care Market Sales by Geography (USD MN)
- Apparels Market Sales by Geography (USD MN)
- Accessories Market Sales by Geography (USD MN)
- Home Products Market Sales by Geography (USD MN)
- Health Supplements Market Sales by Geography (USD MN)
- Food & Beverage Market Sales by Geography (USD MN)
- Others Market Sales by Geography (USD MN)
- Analysis by Platform/Sales Channel (USD MN)
- Video Commerce (Live Stream + Prerecorded) Market Sales by Geography (USD MN)
- Social Network-led Commerce Market Sales by Geography (USD MN)
- Social Reselling Market Sales by Geography (USD MN)
- Group Buying Market Sales by Geography (USD MN)
- Product Review Platforms Market Sales by Geography (USD MN)
- Global Social Commerce Market Sales by Geography (USD MN)
- North America Market Analysis (USD MN)
- United State Market Analysis (USD MN)
- Canada Market Analysis (USD MN)
- Mexico Market Analysis (USD MN)
- Europe Market Analysis (USD MN)
- Europe Market Estimate by Country (USD MN)
- United Kingdom Market Analysis (USD MN)
- France Market Analysis (USD MN)
- Germany Market Analysis (USD MN)
- Italy Market Analysis (USD MN)
- Russia Market Analysis (USD MN)
- Spain Market Analysis (USD MN)
- Rest of Europe Market Analysis (USD MN)
- Asia Pacific Market Analysis (USD MN)
- China Market Analysis (USD MN)
- Japan Market Analysis (USD MN)
- India Market Analysis (USD MN)
- South Korea Market Analysis (USD MN)
- Australia Market Analysis (USD MN)
- Rest of Asia Pacific Market Analysis (USD MN)
- Latin America Market Analysis (USD MN)
- Brazil Market Analysis (USD MN)
- Argentina Market Analysis (USD MN)
- Peru Market Analysis (USD MN)
- Chile Market Analysis (USD MN)
- Rest of Latin America Market Analysis (USD MN)
- Middle East & Africa Market Analysis (USD MN)
- Saudi Arabia Market Analysis (USD MN)
- UAE Market Analysis (USD MN)
- Israel Market Analysis (USD MN)
- South Africa Market Analysis (USD MN)
- Rest of Middle East and Africa Market Analysis (USD MN)
- Partnership/Collaboration/Agreement
- Mergers And Acquisition
LIST OF FIGURES
- Research Scope of Social Commerce Report
- Market Research Process
- Market Research Methodology
- Global Social Commerce Market Size, by Region (USD MN)
- Porters Five Forces Analysis
- Market Attractiveness Analysis by Business Model
- Market Attractiveness Analysis by Product Type
- Market Attractiveness Analysis by Platform/Sales Channel
- Market Attractiveness Analysis by Region
- Value Chain Analysis
- Global Market Analysis by Business Model (USD MN)
- Business To Consumer (B2C) Market Sales by Geography (USD MN)
- Business To Business (B2B) Market Sales by Geography (USD MN)
- Consumer To Consumer (C2C) Market Sales by Geography (USD MN)
- Global Market Analysis by Product Type (USD MN)
- Personal & Beauty Care Market Sales by Geography (USD MN)
- Apparels Market Sales by Geography (USD MN)
- Accessories Market Sales by Geography (USD MN)
- Home Products Market Sales by Geography (USD MN)
- Health Supplements Market Sales by Geography (USD MN)
- Food & Beverage Market Sales by Geography (USD MN)
- Others Market Sales by Geography (USD MN)
- Global Market Analysis by Platform/Sales Channel (USD MN)
- Video Commerce (Live Stream + Prerecorded) Market Sales by Geography (USD MN)
- Social Network-led Commerce Market Sales by Geography (USD MN)
- Social Reselling Market Sales by Geography (USD MN)
- Group Buying Market Sales by Geography (USD MN)
- Product Review Platforms Market Sales by Geography (USD MN)
- Global Market by Revenue
- North America Market by Revenue
- Europe Market by Revenue
- Asia Pacific Market by Revenue
- Latin America Market by Revenue
- Middle East & Africa Market by Revenue
- Recent Development in Industry
- Top Company Share Analysis
* Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.
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Objectives of Study
- Define and measure the global market
- Volume or revenue forecast of the global market and its various sub-segments with respect to main geographies
- Analyze and identify major market trends along with the factors driving or inhibiting the market growth
- Study the company profiles of the major market players with their market share
- Analyze competitive developments