Market Research Report

Global Smart Speaker Market Report By Intelligent Virtual Assistant (Alexa, Google Assistant, Siri, Cortana, Others), By Application (Personal, Professional, Commercial) And By Regions - Industry Trends, Size, Share, Growth, Estimation and Forecast, 2021-2028

ID:VMR11210078
April 2021
Report Formats: Electronic (PDF), MS EXCEL

Increased adoption of IoT, smartphones, and other wireless technology among the potential customers have driven the smart speaker market growth. Increasing number of smart homes owing to rise in per capita income is another factor boosting market growth. Also, additional features such as GPS navigation, camera, digital assistance, gaming, etc. are further fueling the market growth. Moreover, the benefits associated with smart speakers such as better audio technology and low energy consumption is again pushing the market growth uphill.

As per the latest report by Value Market Research, the Global Smart Speaker Market was valued USD 4.5 billion (by revenue) in 2017 and is anticipated to reach USD 30 billion by 2024 with a CAGR of 30%.
 
ALEXA EMERGED AS THE LEADING SEGMENT
In 2017, Alexa dominated the segment by accounting for over X.X% of the total market share. Owing to relatively inexpensive and better compatibility with smartphones is driving the segment growth.
 
COMMERCIAL SECTOR DOMINATED THE APPLICATION SEGMENT
Commercial sector led the application segment and has accounted for over 25% of the total market share in 2017. Rising trend of bank-by-voice to check account balance, pay bills and for other financial transaction is driving the segment growth.
 
NORTH AMERICA LED THE REGIONAL MARKET
In 2017, North America dominated the geographical market. Rising per capita income along with increased adoption of smart home is driving the regional market growth.
 
KEY PLAYERS OF THE MARKET
Prominent players of smart speaker market are Amazon, Google Inc., Apple Inc., Harman International Industries, Panasonic Corporation, Sonos Inc., Sony Corporation, LG Electronics Inc., Logitech International S.A. and Samsung Electronics

As per this study, the Global Smart Speaker Market was valued at USD XX BN (by revenue) in 2021 and is anticipated to reach USD XX BN by 2028 with a CAGR of XX%. By volume, the market was estimated XX MN Units in 2021 and is expected to reach MN Units by 2028 with a CAGR of XX%.
 
Smart speakers are the advancement in the audio technology which offers exceptional superior features such as voice assistant, set alarms, make the to-do list, provide real-time information and much more.  The main purpose of smart speakers is to deliver audio content through wireless technology from a media library, which may be on the different platform and from online services. Each smart speakers have its own labeled interface and features, generally controlled via applications.
 
Market Dynamics
 
Growing penetration of smartphones and IoT technology is expected to drive the smart speaker market growth over the forecast period. Advancement in audio technology and the rising number of smart homes along with rising disposable income is another factor that propels the market growth. Product innovation with new technology and services also acts as a supporter of the market growth. However, lack of standardization and privacy issue are likely to hinder the market growth.
 
This detailed market study is centered on the data obtained from multiple sources and is analyzed using numerous tools including porter’s five forces analysis, market attractiveness analysis and value chain analysis. These tools are employed to gain insights of the potential value of the market facilitating the business strategists with the latest growth opportunities. Additionally, these tools also provide a detailed analysis of each application/product segment in the global market of smart speaker.
 
Market Segmentation
 
The broad smart speaker market has been sub-grouped into intelligent virtual assistant and application. The report studies these subsets with respect to the geographical segmentation. The strategists can gain a detailed insight and devise appropriate strategies to target specific market. This detail will lead to a focused approach leading to identification of better opportunities.
 
By Intelligent Virtual Assistant
  • Alexa
  • Google Assistant
  • Siri
  • Cortana
  • Others
 
By Application
  • Personal
  • Professional
  • Commercial
 
Regional Analysis
 
Furthermore, the report comprises of the geographical segmentation which mainly focuses on current and forecast demand for smart speaker in North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The report further focuses on demand for individual application segments in all the regions.
 
Global Smart Speaker Market Share by Region (Representative Graph)
 
Global Smart Speaker Market Share
 
The report also covers detailed competitive landscape including company profiles of key players operating in the global market. The key players in the smart speaker market includes Amazon.com, Inc., Google Inc., Apple Inc., Harman International Industries, Panasonic Corporation, Sonos Inc., Sony Corporation, LG Electronics Inc., Logitech International S.A. and Samsung Electronics. An in-depth view of the competitive outlook includes future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launches, new product developments and other developments with information in terms of H.Q.
 
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1 . PREFACE
       1.1. Report Description
           1.1.1. Objective
           1.1.2. Target Audience
           1.1.3. Unique Selling Proposition (USP) & offerings
       1.2. Research Scope
       1.3. Research Methodology
           1.3.1. Market Research Process
           1.3.2. Market Research Methodology
 
2 . EXECUTIVE SUMMARY
       2.1. Highlights of Market
       2.2. Global Market Snapshot
 
3 . SMART SPEAKER – INDUSTRY ANALYSIS
       3.1. Introduction - Market Dynamics
       3.2. Market Drivers
       3.3. Market Restraints
       3.4. Opportunities
       3.5. Industry Trends
       3.6. Porter’s Five Force Analysis
       3.7. Market Attractiveness Analysis
           3.7.1 Market Attractiveness Analysis By Intelligent Virtual Assistant
           3.7.2 Market Attractiveness Analysis By Application
           3.7.3 Market Attractiveness Analysis By Region
 
4 . VALUE CHAIN ANALYSIS
       4.1. Value Chain Analysis
       4.2. Raw Material Analysis
           4.2.1. List of Raw Materials
           4.2.2. Raw Material Manufactures List
           4.2.3. Price Trend of Key Raw Materials
       4.3. List of Potential Buyers
       4.4. Marketing Channel
           4.4.1. Direct Marketing
           4.4.2. Indirect Marketing
           4.4.3. Marketing Channel Development Trend
 
5 . IMPACT ANALYSIS OF COVID-19 OUTBREAK
       5.1. Impact Analysis of Covid-19 Outbreak
           5.1.1. Direct Impact on Production
           5.1.2. Supply Chain and Market Disruption
           5.1.3. Financial Impact on Firms and Financial Markets
       5.2. COVID-19 Impact Analysis by Production, Import, Export and Demand
       5.3. Market: Pre V/S Post COVID-19
       5.4. Estimated Impact of the Coronavirus (COVID-19) Epidemic 
       5.5. COVID-19: Micro and Macro Factor Analysis
 
6 . GLOBAL SMART SPEAKER MARKET ANALYSIS BY INTELLIGENT VIRTUAL ASSISTANT
       6.1 Overview by Intelligent Virtual Assistant
       6.2 Historical and Forecast Data
       6.3 Analysis by Intelligent Virtual Assistant
       6.4 Alexa Historic and Forecast Sales by Regions
       6.6 Google Assistant Historic and Forecast Sales by Regions
       6.5 Siri Historic and Forecast Sales by Regions
       6.7 Cortana Historic and Forecast Sales by Regions
       6.8 Others Historic and Forecast Sales by Regions
 
7 . GLOBAL SMART SPEAKER MARKET ANALYSIS BY APPLICATION
       7.1 Overview by Application
       7.2 Historical and Forecast Data
       7.3 Analysis by Application
       7.4 Personal Historic and Forecast Sales by Regions
       7.5 Professional Historic and Forecast Sales by Regions
       7.6 Commercial Historic and Forecast Sales by Regions
 
8 . GLOBAL SMART SPEAKER MARKET ANALYSIS BY GEOGRAPHY
       8.1. Regional Outlook
       8.2. Introduction
       8.3. North America Sales Analysis
           8.3.1. Overview, Historic and Forecast Data  Sales Analysis
           8.3.2. North America By Segment Sales Analysis
           8.3.3. North America By Country Sales Analysis
           8.3.4. United State Sales Analysis
           8.3.5. Canada Sales Analysis
           8.3.6. Mexico Sales Analysis
       8.4. Europe Sales Analysis
           8.4.1. Overview, Historic and Forecast Data  Sales Analysis
           8.4.2. Europe by Segment Sales Analysis
           8.4.3. Europe by Country Sales Analysis
           8.4.4. United Kingdom Sales Analysis
           8.4.5. France Sales Analysis
           8.4.6. Germany Sales Analysis
           8.4.7. Italy Sales Analysis
           8.4.8. Russia Sales Analysis
           8.4.9. Rest Of Europe Sales Analysis
       8.5. Asia Pacific Sales Analysis
           8.5.1. Overview, Historic and Forecast Data  Sales Analysis
           8.5.2. Asia Pacific by Segment Sales Analysis
           8.5.3. Asia Pacific by Country Sales Analysis
           8.5.4. China Sales Analysis
           8.5.5. India Sales Analysis
           8.5.6. Japan Sales Analysis
           8.5.7. South Korea Sales Analysis
           8.5.8. Australia Sales Analysis
           8.5.9. Rest Of Asia Pacific Sales Analysis
       8.6. Latin America Sales Analysis
           8.6.1. Overview, Historic and Forecast Data  Sales Analysis
           8.6.2. Latin America by Segment Sales Analysis
           8.6.3. Latin America by Country Sales Analysis
           8.6.4. Brazil Sales Analysis
           8.6.5. Argentina Sales Analysis
           8.6.6. Peru Sales Analysis
           8.6.7. Chile Sales Analysis
           8.6.8. Rest of Latin America Sales Analysis
       8.7. Middle East & Africa Sales Analysis
           8.7.1. Overview, Historic and Forecast Data  Sales Analysis
           8.7.2. Middle East & Africa by Segment Sales Analysis
           8.7.3. Middle East & Africa by Country Sales Analysis
           8.7.4. Saudi Arabia Sales Analysis
           8.7.5. UAE Sales Analysis
           8.7.6. Israel Sales Analysis
           8.7.7. South Africa Sales Analysis
           8.7.8. Rest Of Middle East And Africa Sales Analysis
 
9 . COMPETITIVE LANDSCAPE OF THE SMART SPEAKER COMPANIES
       9.1. Smart Speaker Market Competition
       9.2. Partnership/Collaboration/Agreement
       9.3. Merger And Acquisitions
       9.4. New Product Launch
       9.5. Other Developments
 
10 . COMPANY PROFILES OF SMART SPEAKER INDUSTRY
       10.1. Company Share Analysis
       10.2. Market Concentration Rate
       10.3. Amazon.com Inc.
           10.3.1. Company Overview
           10.3.2. Company Revenue
           10.3.3. Products
           10.3.4. Recent Developments
       10.4. Google Inc.
           10.4.1. Company Overview
           10.4.2. Company Revenue
           10.4.3. Products
           10.4.4. Recent Developments
       10.5. Apple Inc.
           10.5.1. Company Overview
           10.5.2. Company Revenue
           10.5.3. Products
           10.5.4. Recent Developments
       10.6. Harman International Industries
           10.6.1. Company Overview
           10.6.2. Company Revenue
           10.6.3. Products
           10.6.4. Recent Developments
       10.7. Panasonic Corporation
           10.7.1. Company Overview
           10.7.2. Company Revenue
           10.7.3. Products
           10.7.4. Recent Developments
       10.8. Sonos Inc.
           10.8.1. Company Overview
           10.8.2. Company Revenue
           10.8.3. Products
           10.8.4. Recent Developments
       10.9. Sony Corporation
           10.9.1. Company Overview
           10.9.2. Company Revenue
           10.9.3. Products
           10.9.4. Recent Developments
       10.10. LG Electronics Inc.
           10.10.1. Company Overview
           10.10.2. Company Revenue
           10.10.3. Products
           10.10.4. Recent Developments
       10.11. Logitech International S.A.
           10.11.1. Company Overview
           10.11.2. Company Revenue
           10.11.3. Products
           10.11.4. Recent Developments
       10.12. Samsung Electronics.
           10.12.1. Company Overview
           10.12.2. Company Revenue
           10.12.3. Products
           10.12.4. Recent Developments
 
 *Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies

 LIST OF TABLES
 

  •  Market Snapshot
  •  Drivers : Impact Analysis
  •  Restraints : Impact Analysis
  •  List of Raw Material
  •  List of Raw Material Manufactures
  •  List of Potential Buyers
  •  COVID-19 Impact Analysis by Production, Import, Export and Demand
  •  Pre V/S Post COVID-19
  •  Estimated Impact Of The Coronavirus (Covid-19) Epidemic
  •  COVID-19: Micro and Macro Factor Analysis
  •  Analysis by Intelligent Virtual Assistant (Unit and USD MN)
  •  Alexa Market Sales by Geography (Unit and USD MN)
  •  Google Assistant Market Sales by Geography (Unit and USD MN)
  •  Siri Market Sales by Geography (Unit and USD MN)
  •  Cortana Market Sales by Geography (Unit and USD MN)
  •  Others Market Sales by Geography (Unit and USD MN)
  •  Analysis Market by Application (Unit and USD MN)
  •  Personal Market Sales by Geography (Unit and USD MN)
  •  Professional Market Sales by Geography (Unit and USD MN)
  •  Commercial Market Sales by Geography (Unit and USD MN)
  •  Global Smart Speaker Market Sales by Geography (Unit and USD MN)
  •  North America Market Analysis (Unit and USD MN)
  •  United State Market Analysis (Unit and USD MN)
  •  Canada Market Analysis (Unit and USD MN)
  •  Mexico Market Analysis (Unit and USD MN)
  •  Europe Market Analysis (Unit and USD MN)
  •  Europe Market Estimate by Country (Unit and USD MN)
  •  United Kingdom Market Analysis (Unit and USD MN)
  •  France Market Analysis (Unit and USD MN)
  •  Germany Market Analysis (Unit and USD MN)
  •  Italy Market Analysis (Unit and USD MN)
  •  Russia Market Analysis (Unit and USD MN)
  •  Spain Market Analysis (Unit and USD MN)
  •  Rest of Europe Market Analysis (Unit and USD MN)
  •  Asia Pacific Market Analysis (Unit and USD MN)
  •  China Market Analysis (Unit and USD MN)
  •  Japan Market Analysis (Unit and USD MN)
  •  India Market Analysis (Unit and USD MN)
  •  South Korea Market Analysis (Unit and USD MN)
  •  Australia Market Analysis (Unit and USD MN)
  •  Rest of Asia Pacific Market Analysis (Unit and USD MN)
  •  Latin America Market Analysis (Unit and USD MN)
  •  Brazil Market Analysis (Unit and USD MN)
  •  Argentina Market Analysis (Unit and USD MN)
  •  Peru Market Analysis (Unit and USD MN)
  •  Chile Market Analysis (Unit and USD MN)
  •  Rest of Latin America Market Analysis (Unit and USD MN)
  •  Middle East & Africa Market Analysis (Unit and USD MN)
  •  Saudi Arabia Market Analysis (Unit and USD MN)
  •  UAE Market Analysis (Unit and USD MN)
  •  Israel Market Analysis (Unit and USD MN)
  •  South Africa Market Analysis (Unit and USD MN)
  •  Rest of Middle East and Africa Market Analysis (Unit and USD MN)
  •  Partnership/Collaboration/Agreement
  •  Mergers And Acquisiton
 
 
 LIST OF FIGURES
 
  •  Research Scope of Smart Speaker Report
  •  Market Research Process
  •  Market Research Methodology
  •  Global Smart Speaker Market Size, by Region (Unit and USD MN)
  •  Porters Five Forces Analysis
  •  Market Attractiveness Analysis by Intelligent Virtual Assistant
  •  Market Attractiveness Analysis by Application
  •  Market Attractiveness Analysis by Region
  •  Value Chain Analysis
  •  Global Market Analysis by Intelligent Virtual Assistant (Kilo Ton and USD MN)
  •  Alexa Market Sales by Geography (Unit and USD MN)
  •  Google Assistant Market Sales by Geography (Unit and USD MN)
  •  Siri Market Sales by Geography (Unit and USD MN)
  •  Cortana Market Sales by Geography (Unit and USD MN)
  •  Others Market Sales by Geography (Unit and USD MN)
  •  Global Market Analysis by Application (Unit and USD MN)
  •  Personal Market Sales by Geography (Unit and USD MN)
  •  Professional Market Sales by Geography (Unit and USD MN)
  •  Commercial Market Sales by Geography (Unit and USD MN)
  •  Global Market Sales (Unit and USD MN)
  •  North America Market Sales (Unit and USD MN)
  •  Europe Market Sales (Unit and USD MN)
  •  Asia Pacific Market Sales (Unit and USD MN)
  •  Latin America Market Sales (Unit and USD MN)
  •  Middle East & Africa Market Sales (Unit and USD MN)
  •  Recent Development in Industry
  •  Top 10 Company Market Share Analysis
 
 * Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC."

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