The global demand for Sleepwear and Loungewear Market is presumed to reach the valuation of nearly USD XX MN by 2026 from USD XX MN in 2019 with a CAGR of XX% under the study period of 2020 - 2026.
Sleepwear also known as nightwear or night clothes is a ready-for-bed pieces with generous fitting designed for comfortable and relaxed sleep. Itusually comes with bright and bold colours with notched collars, trouser, or blousy nightshirts. These are often light-weight, easy clothes made up of cotton, flannel, and other soft materials. Loungewear is casual or sophisticated clothing for relaxingat-home shift.It mainly includes tees, tanks, jackets, a gown, leggings, pants, or capris having body-consciously fit made up ofcotton blends.
Changing preference towards comfortable yet beautiful and trendy clothing is propelling the demand for sleepwear companies to introduce new and more comfortable casual and ready-for-bed clothes. The market growth is mainly supported by the rising disposable income of the population in combination withgrowing fashion trend across the globe is driving the market growth. Furthermore, growing population of working women is again pushing the growth higher.Wide availability of options, easy availability owing to growing internet penetration is also catalysing the market growth.
The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of sleepwear and loungewear.
The entire sleepwear and loungewear market has been sub-categorized into product and distribution channel. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.
By Distribution Channel
This section covers regional segmentation which accentuates on current and future demand for sleepwear and loungewear market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.
Global Sleepwear and Loungewear Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the sleepwear and loungewear market include American Eagle Outfitters Inc., Authentic Brands Group LLC, Chantelle Group, H and M, Hennes and Mauritz AB, Hanesbrands, Inc., L Brands Inc., MASH Holdings Co Ltd., PVH Corp., Ralph Lauren Corp., Wacoal Holdings Corp.. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
This market research report has been produced by gathering information on the basis of primary and secondary research. Secondary research has been done by using various sources which include (but not limited to) Company Websites, Paid Data Sources, Technical Journals, Financial Reports, SEC Filings, and other different industry publications.
If specific information is required which is not currently within the scope of the report, it can be provided as a part of customization.