The global demand for PVP in Cosmetic Market is presumed to reach the valuation of nearly USD XX MN by 2028 from USD XX MN in 2021 with a CAGR of XX% during the period of 2022-2028.
Polyvinylpyrrolidone (PVP) is a synthetic water-soluble polymer used in cosmetics for its versatility. PVP exhibits antistatic, binding, emulsion stabilizing, viscosity controlling, film-forming properties making it a suitable ingredient in various cosmetics. This vegan product acts as an effective thickening and film-forming agent for hair gels and hair sprays. It is a beneficial ingredient for creating color cosmetics with an even consistency and pigment since it promotes the uniform dispersion of pigments. The PVP film helps in fixing a hairstyle or spreads the cosmetics equally, so they remain longer. It is mainly used in products such as mascara, eyeliner, hair care products, and shampoos. It is prohibited in organic cosmetics.
Improved living standards and the extensive use of cosmetics to enhance a person’s skin’s texture and appearance are the key factors propelling the market for PVP. Expansion of social media, increased online spending on beauty products, and consumers’ interest in innovative, premium products will boost market growth. Rising disposable income and changes in the quality of living will significantly benefit this market. The growing number of retail stores, supermarkets, brand outlets, and specialty stores will create a surge in cosmetics demand. Increasing consciousness about appearance among the younger generation and increasing concerns about reducing age-related skin imperfections will further propel market growth. The main concerning factors that could hinder the market growth are high production costs and possible causes of an allergic reaction.
The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of PVP in Cosmetic.
The entire PVP in Cosmetic market has been sub-categorized into product and end-users. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.
By End Users
- Industrial Grade
- Pharmaceutical Grade
- Hair Care
- Oral Cosmetics
This section covers regional segmentation which accentuates on current and future demand for PVP in Cosmetic market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.
Global PVP in Cosmetic Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the PVP in Cosmetic market include Ashland, BASF, Nanhang Industrial, Boai NKY Pharmaceuticals, NIPPON SHOKUBAI, Sigma-Aldrich, Dai-Ichi Kogyo Seiyaku (DKS), Dongying City Hua'an Chemical Industry, Jiaozuo Zhongwei Special Products Pharmaceutical, Hangzhou Sunflower Technology Development. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
This market research report has been produced by gathering information on the basis of primary and secondary research. Secondary research has been done by using various sources which include (but not limited to) Company Websites, Paid Data Sources, Technical Journals, Financial Reports, SEC Filings, and other different industry publications.
If specific information is required which is not currently within the scope of the report, it can be provided as a part of customization.