The global demand for Prepaid Credit Card Market is presumed to reach the valuation of nearly USD XX MN by 2026 from USD XX MN in 2019 with a CAGR of XX% under the study period of 2020 - 2026.
Prepaid card is a great alternative to cash and traditional card payment. A prepaid card is much like a gift card or often a gift card. Users spend only what they load on to the card. Each transaction reduces the cash balance but unlike a conventional debit card, a prepaid card is not linked with the bank account. Prepaid credit cards fall in two categories: Open-loop and close loop. An open loop is branded with the logo of a network, such as Visa, MasterCard, American Express or Discover. Closed-loop cards can be used only at specific places such as a particular store.
Prepaid cards were introduced to meet payments needs such as gifting, payroll processing, consumer transit, student groups, insurance disbursement, travel expenditure, and employee incentive processing. Growing financials need for banked as well as non-banked customers and the need to go cashless is fuelling the growth pace. The market growth is primarily driven by ease of handling funds, acceptance of card at various retailers, access to ATMs, and the ability to manage finance. To gain growth, prepaid card providers are expanding banking channels and other means such as retail checkout counters. The prepaid card market is facing many challenges such as improving security, product pricing, and promotion standardization.
The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of prepaid credit card.
The entire prepaid credit card market has been sub-categorized into card type, Usage, and industry vertical. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.
By Card Type
- Single-purpose Prepaid Card
- Multi-purpose Prepaid Card
By Industry Vertical
- General-Purpose Reloadable Card
- Gift Card
- Government Benefits/Disbursement Card
- Incentive/Payroll Card
- Retail Establishments
- Corporate Institutions
- Financial Institutions & Others
This section covers regional segmentation which accentuates on current and future demand for prepaid credit card market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.
Global Prepaid Credit Card Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the prepaid credit card market include American Express Company, Visa Inc. Mastercard Incorporated, PayPal Holdings, Inc., Kaiku Finance, LLC. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
This market research report has been produced by gathering information on the basis of primary and secondary research. Secondary research has been done by using various sources which include (but not limited to) Company Websites, Paid Data Sources, Technical Journals, Financial Reports, SEC Filings, and other different industry publications.
If specific information is required which is not currently within the scope of the report, it can be provided as a part of customization.