As per this study the Global Plant Based Protein Supplements market was valued USD 3.87 BN (by revenue) in 2022 and is anticipated to reach USD 8.23 BN by 2030 with a CAGR of 9.9%.
Plant-based protein supplements are a good alternative for animal-based supplements. These are beneficial for vegetarians who eschew animal products but don't want to give up the muscle-building and recovery benefits. Plant-based protein supplements are available in the form of powder, protein bars, and ready-to-drink.
Market Dynamics
The rising preference of consumers towards the vegan diet is driving the demand for plant-based protein supplements. Also, increasing the risk of cardiovascular diseases and type 2 diabetic from the consumption of meat products is further driving the market growth. In addition, shifting preference of consumers towards organic foods and a healthy lifestyle is also expected to boost market growth. However, wheat and pea protein supplements are expected to spur the opportunity in the forecast period. Nevertheless, the uncertain cost of raw material and governments regulations related to GMO (Genetically Modified) crops may hamper market growth.
This detailed market study is centered on the data obtained from multiple sources and is analyzed using numerous tools including porter's five forces analysis, market attractiveness analysis and value chain analysis. These tools are employed to gain insights of the potential value of the market facilitating the business strategists with the latest growth opportunities. Additionally, these tools also provide a detailed analysis of each application/product segment in the global market of plant based protein supplements.
Market Segmentation
The broad plant based protein supplements market has been sub-grouped into raw material, product, distribution channel, and application. The report studies these subsets with respect to the geographical segmentation. The strategists can gain a detailed insight and devise appropriate strategies to target specific market. This detail will lead to a focused approach leading to identification of better opportunities.
By Raw Material
- Soy
- Spirulina
- Pumpkin Seed
- Hemp
- Rice
- Pea
- Others
By Product
- Protein Powder
- Protein Bars
- Ready-to-Drink (RTD)
- Others
By Distribution Channel
- Supermarket/Hypermarkets
- Online Stores
- DTC
- Others
By Application
- Sports Nutrition
- Functional Food
Regional Analysis
Furthermore, the report comprises of the geographical segmentation which mainly focuses on current and forecast demand for plant based protein supplements in North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The report further focuses on demand for individual application segments in all the regions.
Global Plant Based Protein Supplements Market Share by Region (Representative Graph)
The report also covers detailed competitive landscape including company profiles of key players operating in the global market. The key players in the plant based protein supplements market include Glanbia plc, AMCO Proteins, Quest Nutrition, NOW Foods, The Bountiful Company, MusclePharm Corporation, Abbott Laboratories, IOVATE Health Sciences International Inc., Transparent Labs, WOODBOLT DISTRIBUTION LLC. An in-depth view of the competitive outlook includes future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launches, new product developments and other developments with information in terms of H.Q.
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