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Global Mouth Freshener Market Report By Type (Spray, Mint Candies, Gum, Others), By Distribution Channel (Online Stores, Retail Stores) And By Regions - Industry Trends, Size, Share, Growth, Estimation And Forecast, 2021-2028
ID:VMR11215300
June 2021
Report Formats: Electronic (PDF), MS EXCEL
Global Mouth Freshener Market Overview
The key driver impacting the mouth freshener market is the rising consumption of tobacco, junk food, and alcohol, leading to growing oral health problems. As per the World Health Organization, Oral diseases create a significant health burden for several countries and affect people all through their lifetime. The main factors contributing to oral diseases are an unhealthy diet with high sugar content, tobacco consumption, and harmful use of alcohol. According to Dental Health Organisation, Smoking and tobacco consumption can lead to gum disease, tooth staining, tooth loss, bad breath, and, in worse cases, mouth cancer. There are thousands of people who die from mouth cancer got by smoking. In addition, heavy drinkers and smokers are 50 times more likely to get oral cancer. Thus, the growing consumption of tobacco and alcohol can create massive demand for mouth fresheners. Moreover, increasing awareness about oral care among adults and youth across the globe contributes to the mouth freshener market demand in the coming years. Whereas with regards to volume, the market was calculated XX Kilo Tons in 2020 and foreseen to grow with a CAGR of XX% during 2021-2027.
The rising preferences towards functional gum, mint, and breath fresheners are likely to augment the market demand in the forecast period. Also, increasing product portfolio and manufacturing are adopting several marketing strategies, and introducing new and exotics mouth freshener flavors across the globe is an important factor that increases the market demand. For instance, In 2020: Colgate-Palmolive (India) Limited launched Vedshakti Mouth Protect Spray. It is a portable spray that fits easily in the pocket and helps control germ build-up in the mouth in just one spray. However, strict government regulations and interventions may hamper the market in the long run. In addition, side effects associated with the consumption of mouth fresheners are impeding market demand. Nonetheless, the industry trends, such as introducing advanced packaging designs with the adoption of marketing techniques by manufacturers such as celebrity endorsements, are expected to offer several beneficial market opportunities to the key players.
The mouth freshener market is vast, with many local and global players. The mouth freshener market is extensive, with many regional and international players. The market leaders follow various strategies to enhance their position in the market, such as extending product portfolio, acquisitions, contracts, amalgamation, product upgrades to raise their market share globally. The prominent players included in the report are Johnson & Johnson, Mars, Dabur Binaca, Kraft Foods Inc., The Hershey Company, Lotte, Perfetti Van Melle, Haribo GmbH & co., Midas Care, Dabur Binaca, and Cadbury Trebor Basset.
In this research report, the Mouth Freshener market is segmented by type, distribution channel, and region.
Analysis by Type:
By type, the report is categorized into spray, mint candies, gum, and others. The mint Candies segment dominates the type segment with over 35% share in 2020. It is because mint candy is among the most preferred types of mouth freshener by consumers. Moreover, the availability of several variants in terms of flavors and packaging and easy availability of the product in several countries contributes to the mint candies segment growth in the coming years.
Analysis by Distribution Channel:
By distribution channel, the report is segmented into retail stores and online stores. The retail stores segment dominates the distribution channel segment with over 80% share in 2020. It is due to easy availability is the prominent factor driving the segment growth. Moreover, the presence of many outlets and easy product availability contributes to the development of the retail stores segment in the forecast period.
Analysis by Region:
In the regional outlook of the global mouth freshener market, the North America region is expected to hold the second-largest market share of around 43% in the forecast period. It is due to the high demand for mouth fresheners and the consumption of alcohol and tobacco products. Moreover, rising awareness of oral care among consumers promotes market growth and contributes to the tremendous market growth across North America.
Market Segmentation covered in the Report:
By Type
By Distribution Channel
By Region
The key driver impacting the mouth freshener market is the rising consumption of tobacco, junk food, and alcohol, leading to growing oral health problems. As per the World Health Organization, Oral diseases create a significant health burden for several countries and affect people all through their lifetime. The main factors contributing to oral diseases are an unhealthy diet with high sugar content, tobacco consumption, and harmful use of alcohol. According to Dental Health Organisation, Smoking and tobacco consumption can lead to gum disease, tooth staining, tooth loss, bad breath, and, in worse cases, mouth cancer. There are thousands of people who die from mouth cancer got by smoking. In addition, heavy drinkers and smokers are 50 times more likely to get oral cancer. Thus, the growing consumption of tobacco and alcohol can create massive demand for mouth fresheners. Moreover, increasing awareness about oral care among adults and youth across the globe contributes to the mouth freshener market demand in the coming years. Whereas with regards to volume, the market was calculated XX Kilo Tons in 2020 and foreseen to grow with a CAGR of XX% during 2021-2027.
According to Value Market Research, the global Mouth Freshener market size was valued at about USD 14.5 billion in 2020 and is estimated to grow at a CAGR of around 5% during the forecast period.
The rising preferences towards functional gum, mint, and breath fresheners are likely to augment the market demand in the forecast period. Also, increasing product portfolio and manufacturing are adopting several marketing strategies, and introducing new and exotics mouth freshener flavors across the globe is an important factor that increases the market demand. For instance, In 2020: Colgate-Palmolive (India) Limited launched Vedshakti Mouth Protect Spray. It is a portable spray that fits easily in the pocket and helps control germ build-up in the mouth in just one spray. However, strict government regulations and interventions may hamper the market in the long run. In addition, side effects associated with the consumption of mouth fresheners are impeding market demand. Nonetheless, the industry trends, such as introducing advanced packaging designs with the adoption of marketing techniques by manufacturers such as celebrity endorsements, are expected to offer several beneficial market opportunities to the key players.
The mouth freshener market is vast, with many local and global players. The mouth freshener market is extensive, with many regional and international players. The market leaders follow various strategies to enhance their position in the market, such as extending product portfolio, acquisitions, contracts, amalgamation, product upgrades to raise their market share globally. The prominent players included in the report are Johnson & Johnson, Mars, Dabur Binaca, Kraft Foods Inc., The Hershey Company, Lotte, Perfetti Van Melle, Haribo GmbH & co., Midas Care, Dabur Binaca, and Cadbury Trebor Basset.
In this research report, the Mouth Freshener market is segmented by type, distribution channel, and region.
Analysis by Type:
By type, the report is categorized into spray, mint candies, gum, and others. The mint Candies segment dominates the type segment with over 35% share in 2020. It is because mint candy is among the most preferred types of mouth freshener by consumers. Moreover, the availability of several variants in terms of flavors and packaging and easy availability of the product in several countries contributes to the mint candies segment growth in the coming years.
Analysis by Distribution Channel:
By distribution channel, the report is segmented into retail stores and online stores. The retail stores segment dominates the distribution channel segment with over 80% share in 2020. It is due to easy availability is the prominent factor driving the segment growth. Moreover, the presence of many outlets and easy product availability contributes to the development of the retail stores segment in the forecast period.
Analysis by Region:
In the regional outlook of the global mouth freshener market, the North America region is expected to hold the second-largest market share of around 43% in the forecast period. It is due to the high demand for mouth fresheners and the consumption of alcohol and tobacco products. Moreover, rising awareness of oral care among consumers promotes market growth and contributes to the tremendous market growth across North America.
Market Segmentation covered in the Report:
By Type
- Spray
- Mint Candies
- Gum
- Others
By Distribution Channel
- Online Stores
- Retail Stores
By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.
1 . PREFACE
1.1. Report Description
1.1.1. Objective
1.1.2. Target Audience
1.1.3. Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Market Research Process
1.3.2. Market Research Methodology
2 . EXECUTIVE SUMMARY
2.1. Highlights of Market
2.2. Global Market Snapshot
3 . MOUTH FRESHENER – INDUSTRY ANALYSIS
3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter’s Five Force Analysis
3.7. Market Attractiveness Analysis
3.7.1 By Type
3.7.2 By Distribution Channel
3.7.3 By Region
4 . VALUE CHAIN ANALYSIS
4.1. Value Chain Analysis
4.2. Raw Material Analysis
4.2.1. List of Raw Materials
4.2.2. Raw Material Manufactures List
4.2.3. Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
4.4.1. Direct Marketing
4.4.2. Indirect Marketing
4.4.3. Marketing Channel Development Trend
5 . IMPACT ANALYSIS OF COVID-19 OUTBREAK
5.1. Impact Analysis of Covid-19 Outbreak
5.1.1. Direct Impact on Production
5.1.2. Supply Chain and Market Disruption
5.1.3. Financial Impact on Firms and Financial Markets
5.2. COVID-19 Impact Analysis by Production, Import, Export and Demand
5.3. Market: Pre V/S Post COVID-19
5.4. Estimated Impact of the Coronavirus (COVID-19) Epidemic
5.5. COVID-19: Micro and Macro Factor Analysis
6 . GLOBAL MOUTH FRESHENER MARKET ANALYSIS BY TYPE
6.1 Overview by Type
6.2 Historical and Forecast Data
6.3 Analysis by Type
6.4 Spray Market by Regions
6.6 Mint Candies Market by Regions
6.5 Gum Market by Regions
6.7 Others Market by Regions
7 . GLOBAL MOUTH FRESHENER MARKET ANALYSIS BY DISTRIBUTION CHANNEL
7.1 Overview by Distribution Channel
7.2 Historical and Forecast Data
7.3 Analysis by Distribution Channel
7.4 Online Stores Market by Regions
7.5 Retail Stores Market by Regions
8 . GLOBAL MOUTH FRESHENER MARKET ANALYSIS BY GEOGRAPHY
8.1. Regional Outlook
8.2. Introduction
8.3. North America
8.3.1. Overview, Historic and Forecast Data
8.3.2. North America By Segment
8.3.3. North America By Country
8.3.4. United State
8.3.5. Canada
8.3.6. Mexico
8.4. Europe
8.4.1. Overview, Historic and Forecast Data
8.4.2. Europe by Segment
8.4.3. Europe by Country
8.4.4. United Kingdom
8.4.5. France
8.4.6. Germany
8.4.7. Italy
8.4.8. Russia
8.4.9. Rest Of Europe
8.5. Asia Pacific
8.5.1. Overview, Historic and Forecast Data
8.5.2. Asia Pacific by Segment
8.5.3. Asia Pacific by Country
8.5.4. China
8.5.5. India
8.5.6. Japan
8.5.7. South Korea
8.5.8. Australia
8.5.9. Rest Of Asia Pacific
8.6. Latin America
8.6.1. Overview, Historic and Forecast Data
8.6.2. Latin America by Segment
8.6.3. Latin America by Country
8.6.4. Brazil
8.6.5. Argentina
8.6.6. Peru
8.6.7. Chile
8.6.8. Rest of Latin America
8.7. Middle East & Africa
8.7.1. Overview, Historic and Forecast Data
8.7.2. Middle East & Africa by Segment
8.7.3. Middle East & Africa by Country
8.7.4. Saudi Arabia
8.7.5. UAE
8.7.6. Israel
8.7.7. South Africa
8.7.8. Rest Of Middle East And Africa
9 . COMPETITIVE LANDSCAPE OF THE MOUTH FRESHENER COMPANIES
9.1. Mouth Freshener Market Competition
9.2. Partnership/Collaboration/Agreement
9.3. Merger And Acquisitions
9.4. New Product Launch
9.5. Other Developments
10 . COMPANY PROFILES OF MOUTH FRESHENER INDUSTRY
10.1. Company Share Analysis
10.2. Market Concentration Rate
10.3. Johnson & Johnson
10.3.1. Company Overview
10.3.2. Financials
10.3.3. Products
10.3.4. Recent Developments
10.4. Mars
10.4.1. Company Overview
10.4.2. Financials
10.4.3. Products
10.4.4. Recent Developments
10.5. Dabur Binaca
10.5.1. Company Overview
10.5.2. Financials
10.5.3. Products
10.5.4. Recent Developments
10.6. Kraft Foods Inc.
10.6.1. Company Overview
10.6.2. Financials
10.6.3. Products
10.6.4. Recent Developments
10.7. The Hershey Company
10.7.1. Company Overview
10.7.2. Financials
10.7.3. Products
10.7.4. Recent Developments
10.8. Lotte
10.8.1. Company Overview
10.8.2. Financials
10.8.3. Products
10.8.4. Recent Developments
10.9. Perfetti Van Melle
10.9.1. Company Overview
10.9.2. Financials
10.9.3. Products
10.9.4. Recent Developments
10.10. Haribo GmbH & co.
10.10.1. Company Overview
10.10.2. Financials
10.10.3. Products
10.10.4. Recent Developments
10.11. Midas Care
10.11.1. Company Overview
10.11.2. Financials
10.11.3. Products
10.11.4. Recent Developments
10.12. Dabur Binaca
10.12.1. Company Overview
10.12.2. Financials
10.12.3. Products
10.12.4. Recent Developments
10.13. Cadbury Trebor Basset
10.13.1. Company Overview
10.13.2. Financials
10.13.3. Products
10.13.4. Recent Developments
*Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies
LIST OF TABLES
- Market Snapshot
- Drivers : Impact Analysis
- Restraints : Impact Analysis
- List of Raw Material
- List of Raw Material Manufactures
- List of Potential Buyers
- COVID-19 Impact Analysis by Production, Import, Export and Demand
- Pre V/S Post COVID-19
- Estimated Impact Of The Coronavirus (Covid-19) Epidemic
- COVID-19: Micro and Macro Factor Analysis
- Analysis by Type (Kilo Tons and USD MN)
- Spray Market by Geography (Kilo Tons and USD MN)
- Mint Candies Market by Geography (Kilo Tons and USD MN)
- Gum Market by Geography (Kilo Tons and USD MN)
- Others Market by Geography (Kilo Tons and USD MN)
- Analysis Market by Distribution Channel (Kilo Tons and USD MN)
- Online Stores Market by Geography (Kilo Tons and USD MN)
- Retail Stores Market by Geography (Kilo Tons and USD MN)
- Global Mouth Freshener Market by Geography (Kilo Tons and USD MN)
- North America Market Analysis (Kilo Tons and USD MN)
- United State Market Analysis (Kilo Tons and USD MN)
- Canada Market Analysis (Kilo Tons and USD MN)
- Mexico Market Analysis (Kilo Tons and USD MN)
- Europe Market Analysis (Kilo Tons and USD MN)
- Europe Market Estimate by Country (Kilo Tons and USD MN)
- United Kingdom Market Analysis (Kilo Tons and USD MN)
- France Market Analysis (Kilo Tons and USD MN)
- Germany Market Analysis (Kilo Tons and USD MN)
- Italy Market Analysis (Kilo Tons and USD MN)
- Russia Market Analysis (Kilo Tons and USD MN)
- Spain Market Analysis (Kilo Tons and USD MN)
- Rest of Europe Market Analysis (Kilo Tons and USD MN)
- Asia Pacific Market Analysis (Kilo Tons and USD MN)
- China Market Analysis (Kilo Tons and USD MN)
- Japan Market Analysis (Kilo Tons and USD MN)
- India Market Analysis (Kilo Tons and USD MN)
- South Korea Market Analysis (Kilo Tons and USD MN)
- Australia Market Analysis (Kilo Tons and USD MN)
- Rest of Asia Pacific Market Analysis (Kilo Tons and USD MN)
- Latin America Market Analysis (Kilo Tons and USD MN)
- Brazil Market Analysis (Kilo Tons and USD MN)
- Argentina Market Analysis (Kilo Tons and USD MN)
- Peru Market Analysis (Kilo Tons and USD MN)
- Chile Market Analysis (Kilo Tons and USD MN)
- Rest of Latin America Market Analysis (Kilo Tons and USD MN)
- Middle East & Africa Market Analysis (Kilo Tons and USD MN)
- Saudi Arabia Market Analysis (Kilo Tons and USD MN)
- UAE Market Analysis (Kilo Tons and USD MN)
- Israel Market Analysis (Kilo Tons and USD MN)
- South Africa Market Analysis (Kilo Tons and USD MN)
- Rest of Middle East and Africa Market Analysis (Kilo Tons and USD MN)
- Partnership/Collaboration/Agreement
- Mergers And Acquisiton
LIST OF FIGURES
- Research Scope of Mouth Freshener Report
- Market Research Process
- Market Research Methodology
- Global Mouth Freshener Market Size, by Region (Kilo Tons and USD MN)
- Porters Five Forces Analysis
- Market Attractiveness Analysis by Type
- Market Attractiveness Analysis by Distribution Channel
- Market Attractiveness Analysis by Region
- Value Chain Analysis
- Global Market Analysis by Type (Kilo Tons and USD MN)
- Spray Market by Geography (Kilo Tons and USD MN)
- Mint Candies Market by Geography (Kilo Tons and USD MN)
- Gum Market by Geography (Kilo Tons and USD MN)
- Others Market by Geography (Kilo Tons and USD MN)
- Global Market Analysis by Distribution Channel (Kilo Tons and USD MN)
- Online Stores Market by Geography (Kilo Tons and USD MN)
- Retail Stores Market by Geography (Kilo Tons and USD MN)
- Global Market by Revenue
- North America Market by Revenue
- Europe Market by Revenue
- Asia Pacific Market by Revenue
- Latin America Market by Revenue
- Middle East & Africa Market by Revenue
- Recent Development in Industry
- Company Market Share Analysis
* Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.
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Objectives of Study
- Define and measure the global market
- Volume or revenue forecast of the global market and its various sub-segments with respect to main geographies
- Analyze and identify major market trends along with the factors driving or inhibiting the market growth
- Study the company profiles of the major market players with their market share
- Analyze competitive developments