The global demand for Maternity Apparels Market is presumed to reach the market size of nearly USD 37.53 MN by 2028 from USD 22.33 MN in 2021 with a CAGR of 7.7% under the study period 2022 - 2028.
Maternity apparels are dresses that pregnant women wear. These apparels are designed to adapt to the changes in body size during pregnancy. They are worn during the second and third trimesters and also few months after childbirth. The apparels are loose clothes and are made with lightweight, soft and breathable fabric, making them easy to wear. These apparels provide comfort and easy mobility during pregnancy. Maternity apparels are even available in different styles and designs. These maternity apparel are made in a way that allows easy breastfeeding.
Market Dynamics
Lifestyle changes, a rise in urban population, increasing disposable income, and an increasing number of working pregnant women are the key factors fuelling the market demand for maternity wear. The increasing fashion consciousness and the significant demand and availability of fashionable maternity apparel is expected to enhance the market growth. Working women are more conscious about their office looks during pregnancy. This particular factor is further anticipated to boost the market demand for maternity apparel. Key players are designing maternity apparel with better quality fabrics that suit the requirements and provide comfort to pregnant women. Due to the growing product awareness, retailers have started selling maternity apparel online and offline to expand the market. However, the Covid-19 outbreak has affected the sale of maternity wear, consequently hindering the overall market growth.
The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of maternity apparels. The growth and trends of maternity apparels industry provide a holistic approach to this study.
Market Segmentation
This section of the maternity apparels market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
By Types
- Tops
- Bottoms
- Dresses
- Tunics
- Nightwear
- Innerwear
By Material
- Cotton
- Spandex
- Rayon
- Others
By Application
- Plus Size Pregnant Women
- Lean Pregnant Women
By Distribution Channel
- Wholesalers/ Distributors
- Specialty Stores
- Department Stores
- Online Retailers
- Others
Regional Analysis
This section covers the regional outlook, which accentuates current and future demand for the Maternity Apparels market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
Global Maternity Apparels Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the maternity apparels market include Amorialia, Arcadia Group, Gap, Mothercare, Isabella Oliver, UNIQLO, Queen Bee Maternity Pty Ltd, Melissa Japan Co., Ltd., Akachan Honpo, Nishi Matsuya, Muji, Tamahiyo Shop, Sweet Mommy, Jenne International Co., Ltd., Angeliebe, Senshukai CO., LTD. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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