The global demand for Instant Messaging Market is presumed to reach the valuation of nearly USD XX MN by 2026 from USD XX MN in 2019 with a CAGR of XX% under the study period of 2020 - 2026.
Instant messaging (IM) is a type of online chat that offers an exchange of near real-time messages through a stand-alone. Short messages or text are typically transmitted between two parties when each user chooses to complete a thought and select send. Initially, it allowed only two people to exchange, while now it can be between groups. More advanced and updated instant messaging can add file transfer, clickable hyperlinks, Voice over IP, or video chat.
Global instant messaging market is experiencing robust growth. Rising smartphone users and growing businesses using an IM app are influencing the growth of the market. Instant messaging has soared in popularity in recent years. The number of players has entered the market, burning up the competition. The market has evolved from personal to the business environment. Recognizing competition, players are bringing new features and appealing look to their software to grab the attraction. Players like Facebook currently lead the market, what's app, WeChat, and Instagram. Now, WhatsApp has the highest distribution of all messaging apps worldwide.
The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of instant messaging.
The entire instant messaging market has been sub-categorized into application. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.
- Business and Enterprise Chatting
- Personal Chatting
- Entertaiment and Social Chatting
This section covers regional segmentation which accentuates on current and future demand for instant messaging market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.
Global Instant Messaging Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the instant messaging market include BigAnt Office Messenger, Cisco Jabber, HipChat, IBM Lotus Sametime, Kakao Talk, LINE, WeChat, WhatsApp. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
This market research report has been produced by gathering information on the basis of primary and secondary research. Secondary research has been done by using various sources which include (but not limited to) Company Websites, Paid Data Sources, Technical Journals, Financial Reports, SEC Filings, and other different industry publications.
If specific information is required which is not currently within the scope of the report, it can be provided as a part of customization.