Global Fresh Meat Packaging Market Overview
The global fresh meat packaging market was valued at around USD 2 billion in 2019 and expected to reach over USD 2.4 billion in 2027, growing at a CAGR of over 5.5% during the forecast period. An increase in the global population and the rising demand for convenience food due to time constraints drive fresh meat packaging demand. Advancement in packaging technology has increased the demand for fresh meat packaging products to create new market opportunities. However, the rising environmental concerns due to polymer-based material use restrains the growth of the market. Rising environmental damage due to polymer use forces the manufacturers to adopt eco-friendly techniques for fresh meat packaging.
The global fresh meat packaging market is highly competitive due to the presence of an enormous number of firms. Market players are embracing consolidations and acquisitions strategies to sustain prominence in the market. Several players are dispatching new items and developing a unique packaging technique, which guarantees the worldwide market's flourishing growth.
The report studies a few key players of the global fresh meat packaging market in detail covering the company profile, product list, and financial information. The companies included in the report are Film Convertors, Bemis Company, Inc., Crown Holdings, Nuconic Packaging Llc, Winpak Ltd., Sealed Air Corp., Amcor Ltd, Tetra Pak International S.A., Silgan Holdings, Inc., and Reynolds Group.
In this market research report, the market is segmented by material, packaging format,meat type and region.
Analysis by Material
Based on material, the global market is bifurcated into flexible plastic meat packaging, polyethylene (PE), rigid plastic meat packaging, metal meat packaging, polyvinylidene chloride (PVDC), polyvinyl chloride (PVC), and others. Polyethylene (PE) accounted for over 37% share in 2019. The primary function of meat packaging is to resist physical and chemical changes, protect against microbes, and to present the product to consumers in an attractive manner. Polyethylene serves to perform best in this term.
Analysis by Packaging Format
By packaging format, the global market is divided into modified atmosphere packaging (MAP), vacuum skin packaging (VSP), vacuum thermoformed packaging (VTP), and others. Meat packaging is done with various techniques to deliver fresh, protected, and highest hygienic food standards. The modified atmosphere packaging (MAP) technology acquired the largest market share in 2019. Modified atmosphere packaging (MAP) of meat is one of the best methods used to increase shelf life and distribute a consistent and cost-effective product to retail. Modified atmosphere packaging methods have attracted the most interest in terms of research for meat products.
Analysis by Meat Type
On the basis of meat type, the global market is categorized into beef, pork, poultry, seafood, and others. Poultry or mutton dominated with over 30% share in 2019. Poultry is widely consumed meat across the world. Poultry meat is highly consumed after pork and beef due to dietary and nutritional (protein) qualities. The poultry segment is evaluated to expand at the most lucrative pace owing to the great demand for cheap animal protein.
Analysis by Region
North America held market share of approximately 37% in 2019. On average, American men eat 4.8 ounces of meat per day, and women eat 3.13 ounces of meat per day. Americans spend broadly and on meat and poultry on food broadly. The Asia-Pacific market is anticipated to show promising growth due to the growing non-vegetarians' population, changing eating habits, and rising personal disposable income. Rapid urbanization in India and China has increased the demand for convenience products.
By Material
- Polyethylene (PE)
- Polyvinylidene Chloride (PVDC)
- Polyvinyl Chloride (PVC)
- Metal Meat Packaging
- Others
By Packaging Format
- Modified Atmosphere Packaging (MAP)
- Vacuum Skin Packaging (VSP)
- Vacuum Thermoformed Packaging (VTP)
- Others
By Meat Type
- Beef
- Pork
- Poultry
- Seafood
- Others
By Region
- North America
- Europe
- the Asia Pacific
- Latin America
- The Middle East and Africa
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