Global Event Management Software Market Overview
The key driver impacting the event management software market is the growing event industry. The PCMA organization report shows, In 2017, business events brought together around 1.4 billion participants in over 180 countries. North America shows the highest spending at $381 billion. Every major region contributed to the $1.03 trillion in total. Asia brought in $290.9 billion, whereas Western Europe had contributed $266 billion. The growing event industry is anticipated to create more event management software demand in the coming Also, the ever-increasing usage of social media for event marketing is adding growth to the market. For instance, As per the Getstats organization, around 88% of all the brands and companies globally are now marketing through social media. Around, half the people who use social media interact with brands more than once a month. About, 71% of consumers have a pleasing social media service experience with a brand that is probable to propose it to others. Moreover, the growing adoption of automation software in the event management industry contributes to the event management software market growth in the coming years.
According to Value Market Research, the global event management software market size was valued at around USD 7706.5 million in 2020 and is estimated to grow at a CAGR of about 11% during the forecast period 2021 to 2027.
The increase in the number of events in the sports, gaming, and entertainment sectors is estimated to augment event management software needs in the forecast period. However, the complexity of integrating event management software with business systems hampers the market in the long run. Also, the high initial cost associated with event management software negatively impacts the market. The current industry trends, advancements in AR and VR, and rising gamification of events to connect a morevast audience are expected to offer new lucrative market opportunities for the key players.
The event management software market is vast, with many local and global players. The event management software market is extensive, with many regional and international players. The important market leaders follow numerous strategies to improve their market position, such as acquisitions, extending product portfolio, contracts, amalgamation, contracts, acquisitions, product upgrades to enlarge their market share across the globe. The key players studied in the report are Active Network, LLC, Aventri, Inc., Arlo Software Limited, Cvent, Inc., Attendify, Bizzabo, Inc., Event Espresso LLC, Zerista Inc., (Simpleview, LLC.), Aventri, Inc., Event Espresso LLC, Eventbrite, Inc., Cvent, Inc., Eventbrite, Inc., and Grenadine Technologies Inc.

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In this research report, the event management software market is segmented by software, end-user vertical, and region.
Analysis by Software:
By software, the report is categorized into event planning, event marketing, venue & ticket management, analytics and reporting, and other software types. The event planning segment dominates the therapy segment with over 30% share in 2020. It is due to high adoption by event management companies for managing the process to carry out projects such as a meeting, tradeshow, ceremony, convention party, and team-building activity. Moreover, event planning software helps in dealing with setting tentative timelines, budgeting, selection, reservation of the event sites, planning food, coordinating transportation, and obtaining permits, contributing to the event planning segment growth in the forecast period.
Analysis by End-User Vertical:
By end-user vertical, the report is categorized into corporate, government, education, media and entertainment, and other end-user verticals. Media and entertainment dominate the end-user segment with over 45% share in 2020. It is because media and entertainment events are engaged with high revenue movements, such as event management software and analytic tools prove to be extremely beneficial to event planners and organizers. Moreover, several event management companies are planning to make considerable funds in the deployment of software and systems for different events to be designed according to customer demand contributes to the media and entertainment segment's growth in the forecast period.
Analysis by Region:
In the regional outlook of the global event management software market, the North American region dominates globally with a 30% market share in the forecast period. It is due to the massive adoption of the event management software for athletics events in marathons, educational institutions, film festivals, and several other private events. Moreover, the existence of significant players, together with the presence of new entrants and small enterprises of the event management industry in the region, is contributing to market growth across North America.
Market Segmentation covered in the Report:
By Software
- Event Planning
- Event Marketing
- Venue & Ticket Management
- Analytics and Reporting
- Other
By End-User Vertical
- Corporate
- Government
- Education
- Media and Entertainment
- Other
By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
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1 . PREFACE
1.1. Report Description
1.1.1. Objective
1.1.2. Target Audience
1.1.3. Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Market Research Process
1.3.2. Market Research Methodology
2 . EXECUTIVE SUMMARY
2.1. Highlights of Market
2.2. Global Market Snapshot
3 . EVENT MANAGEMENT SOFTWARE – INDUSTRY ANALYSIS
3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter’s Five Force Analysis
3.7. Market Attractiveness Analysis
3.7.1 By Software
3.7.2 By End-User Vertical
3.7.3 By Region
4 . VALUE CHAIN ANALYSIS
4.1. Value Chain Analysis
4.2. Raw Material Analysis
4.2.1. List of Raw Materials
4.2.2. Raw Material Manufactures List
4.2.3. Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
4.4.1. Direct Marketing
4.4.2. Indirect Marketing
4.4.3. Marketing Channel Development Trend
5 . IMPACT ANALYSIS OF COVID-19 OUTBREAK
5.1. Impact Analysis of Covid-19 Outbreak
5.1.1. Direct Impact on Production
5.1.2. Supply Chain and Market Disruption
5.1.3. Financial Impact on Firms and Financial Markets
5.2. COVID-19 Impact Analysis by Production, Import, Export and Demand
5.3. Market: Pre V/S Post COVID-19
5.4. Estimated Impact of the Coronavirus (COVID-19) Epidemic
5.5. COVID-19: Micro and Macro Factor Analysis
6 . GLOBAL EVENT MANAGEMENT SOFTWARE MARKET ANALYSIS BY SOFTWARE
6.1 Overview by Software
6.2 Historical and Forecast Data
6.3 Analysis by Software
6.4 Event Planning Market by Regions
6.6 Event Marketing Market by Regions
6.5 Venue & Ticket Management Market by Regions
6.7 Analytics and Reporting Market by Regions
6.8 Other Market by Regions
7 . GLOBAL EVENT MANAGEMENT SOFTWARE MARKET ANALYSIS BY END-USER VERTICAL
7.1 Overview by End-User Vertical
7.2 Historical and Forecast Data
7.3 Analysis by End-User Vertical
7.4 Corporate Market by Regions
7.5 Government Market by Regions
7.6 Education Market by Regions
7.7 Media and Entertainment Market by Regions
7.8 Other Market by Regions
8 . GLOBAL EVENT MANAGEMENT SOFTWARE MARKET ANALYSIS BY GEOGRAPHY
8.1. Regional Outlook
8.2. Introduction
8.3. North America
8.3.1. Overview, Historic and Forecast Data
8.3.2. North America By Segment
8.3.3. North America By Country
8.3.4. United State
8.3.5. Canada
8.3.6. Mexico
8.4. Europe
8.4.1. Overview, Historic and Forecast Data
8.4.2. Europe by Segment
8.4.3. Europe by Country
8.4.4. United Kingdom
8.4.5. France
8.4.6. Germany
8.4.7. Italy
8.4.8. Russia
8.4.9. Rest Of Europe
8.5. Asia Pacific
8.5.1. Overview, Historic and Forecast Data
8.5.2. Asia Pacific by Segment
8.5.3. Asia Pacific by Country
8.5.4. China
8.5.5. India
8.5.6. Japan
8.5.7. South Korea
8.5.8. Australia
8.5.9. Rest Of Asia Pacific
8.6. Latin America
8.6.1. Overview, Historic and Forecast Data
8.6.2. Latin America by Segment
8.6.3. Latin America by Country
8.6.4. Brazil
8.6.5. Argentina
8.6.6. Peru
8.6.7. Chile
8.6.8. Rest of Latin America
8.7. Middle East & Africa
8.7.1. Overview, Historic and Forecast Data
8.7.2. Middle East & Africa by Segment
8.7.3. Middle East & Africa by Country
8.7.4. Saudi Arabia
8.7.5. UAE
8.7.6. Israel
8.7.7. South Africa
8.7.8. Rest Of Middle East And Africa
9 . COMPETITIVE LANDSCAPE OF THE EVENT MANAGEMENT SOFTWARE COMPANIES
9.1. Event Management Software Market Competition
9.2. Partnership/Collaboration/Agreement
9.3. Merger And Acquisitions
9.4. New Product Launch
9.5. Other Developments
10 . COMPANY PROFILES OF EVENT MANAGEMENT SOFTWARE INDUSTRY
10.1. Company Share Analysis
10.2. Market Concentration Rate
10.3. Active Network, LLC
10.3.1. Company Overview
10.3.2. Financials
10.3.3. Products
10.3.4. Recent Developments
10.4. Aventri, Inc.
10.4.1. Company Overview
10.4.2. Financials
10.4.3. Products
10.4.4. Recent Developments
10.5. Arlo Software Limited
10.5.1. Company Overview
10.5.2. Financials
10.5.3. Products
10.5.4. Recent Developments
10.6. Cvent, Inc.
10.6.1. Company Overview
10.6.2. Financials
10.6.3. Products
10.6.4. Recent Developments
10.7. Attendify
10.7.1. Company Overview
10.7.2. Financials
10.7.3. Products
10.7.4. Recent Developments
10.8. Bizzabo, Inc.
10.8.1. Company Overview
10.8.2. Financials
10.8.3. Products
10.8.4. Recent Developments
10.9. Event Espresso LLC
10.9.1. Company Overview
10.9.2. Financials
10.9.3. Products
10.9.4. Recent Developments
10.10. Zerista Inc.
10.10.1. Company Overview
10.10.2. Financials
10.10.3. Products
10.10.4. Recent Developments
10.11. (Simpleview, LLC.)
10.11.1. Company Overview
10.11.2. Financials
10.11.3. Products
10.11.4. Recent Developments
10.12. Aventri, Inc.
10.12.1. Company Overview
10.12.2. Financials
10.12.3. Products
10.12.4. Recent Developments
10.13. Event Espresso LLC
10.13.1. Company Overview
10.13.2. Financials
10.13.3. Products
10.13.4. Recent Developments
10.14. Eventbrite, Inc.
10.14.1. Company Overview
10.14.2. Financials
10.14.3. Products
10.14.4. Recent Developments
10.15. Cvent, Inc.
10.15.1. Company Overview
10.15.2. Financials
10.15.3. Products
10.15.4. Recent Developments
10.16. Eventbrite, Inc.
10.16.1. Company Overview
10.16.2. Financials
10.16.3. Products
10.16.4. Recent Developments
10.17. Grenadine Technologies Inc.
10.17.1. Company Overview
10.17.2. Financials
10.17.3. Products
10.17.4. Recent Developments
*Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies
LIST OF TABLES
- Market Snapshot
- Drivers : Impact Analysis
- Restraints : Impact Analysis
- List of Raw Material
- List of Raw Material Manufactures
- List of Potential Buyers
- COVID-19 Impact Analysis by Production, Import, Export and Demand
- Pre V/S Post COVID-19
- Estimated Impact Of The Coronavirus (Covid-19) Epidemic
- COVID-19: Micro and Macro Factor Analysis
- Analysis by Software (USD MN)
- Event Planning Market by Geography (USD MN)
- Event Marketing Market by Geography (USD MN)
- Venue & Ticket Management Market by Geography (USD MN)
- Analytics and Reporting Market by Geography (USD MN)
- Other Market by Geography (USD MN)
- Analysis Market by End-User Vertical (USD MN)
- Corporate Market by Geography (USD MN)
- Government Market by Geography (USD MN)
- Education Market by Geography (USD MN)
- Media and Entertainment Market by Geography (USD MN)
- Other Market by Geography (USD MN)
- Global Event Management Software Market by Geography (USD MN)
- North America Market Analysis (USD MN)
- United State Market Analysis (USD MN)
- Canada Market Analysis (USD MN)
- Mexico Market Analysis (USD MN)
- Europe Market Analysis (USD MN)
- Europe Market Estimate by Country (USD MN)
- United Kingdom Market Analysis (USD MN)
- France Market Analysis (USD MN)
- Germany Market Analysis (USD MN)
- Italy Market Analysis (USD MN)
- Russia Market Analysis (USD MN)
- Spain Market Analysis (USD MN)
- Rest of Europe Market Analysis (USD MN)
- Asia Pacific Market Analysis (USD MN)
- China Market Analysis (USD MN)
- Japan Market Analysis (USD MN)
- India Market Analysis (USD MN)
- South Korea Market Analysis (USD MN)
- Australia Market Analysis (USD MN)
- Rest of Asia Pacific Market Analysis (USD MN)
- Latin America Market Analysis (USD MN)
- Brazil Market Analysis (USD MN)
- Argentina Market Analysis (USD MN)
- Peru Market Analysis (USD MN)
- Chile Market Analysis (USD MN)
- Rest of Latin America Market Analysis (USD MN)
- Middle East & Africa Market Analysis (USD MN)
- Saudi Arabia Market Analysis (USD MN)
- UAE Market Analysis (USD MN)
- Israel Market Analysis (USD MN)
- South Africa Market Analysis (USD MN)
- Rest of Middle East and Africa Market Analysis (USD MN)
- Partnership/Collaboration/Agreement
- Mergers And Acquisiton
LIST OF FIGURES
- Research Scope of Event Management Software Report
- Market Research Process
- Market Research Methodology
- Global Event Management Software Market Size, by Region (USD MN)
- Porters Five Forces Analysis
- Market Attractiveness Analysis by Software
- Market Attractiveness Analysis by End-User Vertical
- Market Attractiveness Analysis by Region
- Value Chain Analysis
- Global Market Analysis by Software (USD MN)
- Event Planning Market by Geography (USD MN)
- Event Marketing Market by Geography (USD MN)
- Venue & Ticket Management Market by Geography (USD MN)
- Analytics and Reporting Market by Geography (USD MN)
- Other Market by Geography (USD MN)
- Global Market Analysis by End-User Vertical (USD MN)
- Corporate Market by Geography (USD MN)
- Government Market by Geography (USD MN)
- Education Market by Geography (USD MN)
- Media and Entertainment Market by Geography (USD MN)
- Other Market by Geography (USD MN)
- Global Market by Revenue
- North America Market by Revenue
- Europe Market by Revenue
- Asia Pacific Market by Revenue
- Latin America Market by Revenue
- Middle East & Africa Market by Revenue
- Recent Development in Industry
- Company Market Share Analysis
* Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.