The global demand for Enhanced Water Market is presumed to reach the valuation of nearly USD XX MN by 2028 from USD XX MN in 2021 with a CAGR of XX% during the period of 2022-2028.
Enhanced water is a type of bottled water categorized as a healthy, good-tasting thirst quencher low in calories. It is a water-based beverage with added ingredients, such as natural or artificial flavors, sugar, sweeteners, vitamins, and minerals to enhance the taste or nutritional benefits. Most enhanced water products are low in calories than non-diet soft drinks but contain as many calories as a sports drink. Drinking enhanced water can be beneficial but is not a substitute for a well-balanced diet. Enhanced water is a good alternative for people wanting to wean themselves off sugary beverages and sodas.
Market Dynamics
Demand for healthy hydration and refreshing thirst-quenching drinks is the key driver for the enhanced water market growth. Consumers' inclination towards flavored drinks compared to carbonated beverages loaded with sugars and additives will be a market booster. Rapid urbanization and growing interest in bottled water for outdoors will further propel market growth. Lazy lifestyles and increased concern towards digestive health will boost the market growth. Globally prevalent wellness and health trends and growing awareness of dehydration on overall health will stimulate enhanced water demand. The main challenging factors for the enhanced water market's growth are lack of awareness and not considered fully nutritional since it is heavily processed.
The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of enhanced water.
Market Segmentation
The entire enhanced water market has been sub-categorized into product and distribution channel. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.
By Product
By Distribution Channel
Regional Analysis
This section covers regional segmentation which accentuates on current and future demand for enhanced water market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.
Global Enhanced Water Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the enhanced water market include ax water, BiPro USA, CORE Nutrition LLC, GREEN-GO LLC, H2rOse, JUST WATER, Karma Culture LLC, Lalpina, Liquid Death Mountain Water, Montane Sparkling Spring Water. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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