The global demand for Dry Shampoo Market is presumed to reach the market size of nearly USD 7.59 MN by 2028 from USD 4.46 MN in 2021 with a CAGR of 7.9% under the study period 2022 - 2028.
Dry shampoo is a type of shampoo that removes grease from the hair without the need for water. Dry shampoo is available in powder form. Corn starch or rice starch are commonly used in dry shampoo. It can be used to create volume, tease hair, hold bobby pins in place, and replace mousse in wet hair, in addition to washing hair. In most cases, dry shampoo is made up of a carrier agent and an active powder. A propellant is frequently found in dry shampoo in the form of an aerosol. Butane, isobutane, and propane are the most common propellants used in dry shampoo, accounting for 70–90% of the entire composition.
Market Dynamics
The dry shampoo market is primarily driven by some of the unique qualities, such as the ability to absorb excess oil and grease without the use of water and the ability to provide a bright and fresh appearance compared to conventional wet shampoos. The market's expansion can also be linked to a growing customer preference for waterless products due to water constraints in several regions throughout the world. The rise in the number of product developments by market players, such as the addition of organic and natural ingredients, has also contributed to the industry's success. Hair-related issues are becoming more prevalent among women, and shifting hairdo patterns are leading to product advancements. Furthermore, rising living standards among the working and middle classes are likely to increase demand for these products, propelling the global market forward. The high expense of the product and the fact that people with dry hair would not use it will stifle the expansion of the dry shampoo market.
The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of dry shampoo. The growth and trends of dry shampoo industry provide a holistic approach to this study.
Market Segmentation
This section of the dry shampoo market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
By Form Type
By Function
- Anti-Dandruff
- Color Protection
- Hair Loss Protection
- Others
By Demographic
By Distribution Channel
- Modern Trade
- Convenience Store
- Specialty Store
- Drug Store
- Online
- Others
Regional Analysis
This section covers the regional outlook, which accentuates current and future demand for the Dry Shampoo market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
Global Dry Shampoo Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the dry shampoo market include The Unilever Group, The Procter and Gamble, Kao Corporation, The Estee Lauder Companies Inc., Shiseido Company Limited, Church & Dwight Co. Inc., Henkel AG & Co. KGaA, Revlon Inc., L'Oreal SA, and Coty Inc. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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