The global demand for Chewing Gum Market is presumed to reach the market size of nearly USD XX MN by 2030 from USD XX MN in 2022 with a CAGR of 5.39% under the study period 2023 - 2030.
Chewing gum is a type of soft, malleable edible gum that is designed to be chewed but not swallowed. It is a combination of gum base, sweeteners, flavours, and sometimes additional ingredients such as colours or additives. It is primarily consumed for its taste and the act of chewing itself.
The availability of diverse flavours appeals to consumers' preferences for different taste experiences, driving the market growth. Chewing gum is often associated with freshening breath and promoting oral hygiene. The act of chewing it stimulates saliva flow, which assists in washing away food particles, neutralizing acids, and reducing plaque buildup. It also provides a sensory experience and helps individuals alleviate stress, reduce tension, or improve focus. These aspects drive the market, as consumers seek gum as a potential mood enhancer or stress-relieving aid. Its small size and individually wrapped packaging make it easy to carry in pockets, purses, or bags, allowing consumers to enjoy gum anytime and anywhere. Effective marketing strategies and brand recognition play a significant role in driving the chewing gum market. Manufacturers invest in advertising campaigns, endorsements, and creative packaging to create brand awareness and appeal to target consumers. Strong brand presence and marketing efforts influence consumer preferences and drive market demand. The availability of sugar-free options has contributed to its popularity among health-conscious consumers. Sugar-free gum, sweetened with alternatives like artificial sweeteners or natural sugar substitutes, is favoured for its lower calorie content and dental health benefits. The chewing gum market appeals to a wide range of demographics, including children, teenagers, and adults. The aforementioned factors collectively contribute to the sustained demand and growth of the chewing gum industry.
The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of chewing gum. The growth and trends of chewing gum industry provide a holistic approach to this study.
This section of the chewing gum market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
By Product Type
By Distribution Channel
This section covers the regional outlook, which accentuates current and future demand for the Chewing Gum market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the chewing gum market include Mars Incorporated, Perfetti Van Melle Group BV, Grupo Arcor SA, Lotte Corporation, Mondelēz International Inc. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
1 . PREFACE
1.1. Report Description
1.1.1. Objective
1.1.2. Target Audience
1.1.3. Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Market Research Process
1.3.2. Market Research Methodology
2 . EXECUTIVE SUMMARY
2.1. Highlights of Market
2.2. Global Market Snapshot
3 . CHEWING GUM – INDUSTRY ANALYSIS
3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter's Five Force Analysis
3.7. Market Attractiveness Analysis
3.7.1 Market Attractiveness Analysis By Product Type
3.7.2 Market Attractiveness Analysis By Distribution Channel
3.7.3 Market Attractiveness Analysis By Region
4 . VALUE CHAIN ANALYSIS
4.1. Value Chain Analysis
4.2. Raw Material Analysis
4.2.1. List of Raw Materials
4.2.2. Raw Material Manufactures List
4.2.3. Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
4.4.1. Direct Marketing
4.4.2. Indirect Marketing
4.4.3. Marketing Channel Development Trend
5 . GLOBAL CHEWING GUM MARKET ANALYSIS BY PRODUCT TYPE
5.1 Overview by Product Type
5.2 Historical and Forecast Data
5.3 Analysis by Product Type
5.4 Sugared Chewing Gums Historic and Forecast Sales by Regions
5.5 Sugar-free Chewing Gums Historic and Forecast Sales by Regions
6 . GLOBAL CHEWING GUM MARKET ANALYSIS BY DISTRIBUTION CHANNEL
6.1 Overview by Distribution Channel
6.2 Historical and Forecast Data
6.3 Analysis by Distribution Channel
6.4 Supermarkets And Hypermarkets Historic and Forecast Sales by Regions
6.5 Convenience Stores Historic and Forecast Sales by Regions
6.6 Speciality Stores Historic and Forecast Sales by Regions
6.7 Online Retail Stores His ...