Global Captive Portal Market Report By Offering (Platform, Service), By End-Use (Travel & Transportation, Hospitality & Leisure, Coworking Spaces, Shopping Malls & Retail Outlets, Entertainment, ISPs, Other End Use) And By Regions - Industry Trends, Size, Share, Growth, Estimation and Forecast, 2022-2030
The global demand for Captive Portal Market is presumed to reach the market size of nearly USD 3.04 BN by 2030 from USD 1 BN in 2022 with a CAGR of 14.9% under the study period 2023 - 2030.
A captive portal, also known as a splash page or login page, is a web page that is displayed to users when they attempt to connect to a public Wi-Fi network or a restricted network, such as in hotels, cafes, airports, or businesses. It presents users with a login or authentication page before giving them access to the internet or network resources. It is a common mechanism for controlling and managing guest access to network services.
The widespread use of Wi-Fi networks in public spaces, businesses, and hospitality settings created a demand for access control solutions like captive portals. These portals enhance network security by requiring authentication before granting access. Businesses and venues utilize them to manage guest network access, comply with regulatory requirements, and collect user data for analytics and targeted marketing. Additionally, captive portals offer opportunities for engagement and brand promotion through advertisements and announcements. In settings such as airports, hotels, and stadiums, these portals enable paid Wi-Fi services, generating revenue streams. They also enhance user experiences by providing customized information and instructions. These portals are particularly relevant in educational institutions for managing student network access.
The research report covers Porter’s Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of captive portal. The growth and trends of captive portal industry provide a holistic approach to this study.
This section of the captive portal market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
Travel & Transportation
Hospitality & Leisure
Shopping Malls & Retail Outlets
Other End Use
This section covers the regional outlook, which accentuates current and future demand for the Captive Portal market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
Global Captive Portal Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Captive Portal market include Cisco (US). Aruba (US) Extreme Network (US), Arista (JS), Purple (UK), Enes (Sweden) Boingo (US), Netgear (IS), IronWifi (US) GonalReach (UK) Cloud4W (1.8) Sky (Austria), Gaane (US), Adentra (US) Anuvi (US) Spatipo (US) Nexnet Solutions (LAF) Performance Network (UK). This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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1 . PREFACE
1.1. Report Description
1.1.2. Target Audience
1.1.3. Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Market Research Process
1.3.2. Market Research Methodology
2 . EXECUTIVE SUMMARY
2.1. Highlights of Market
2.2. Global Market Snapshot
3 . CAPTIVE PORTAL – INDUSTRY ANALYSIS
3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.5. Industry Trends
3.6. Porter’s Five Force Analysis
3.7. Market Attractiveness Analysis
3.7.1 Market Attractiveness Analysis By Offering
3.7.2 Market Attractiveness Analysis By End-Use
3.7.3 Market Attractiveness Analysis By Region
4 . VALUE CHAIN ANALYSIS
4.1. Value Chain Analysis
4.2. Raw Material Analysis
4.2.1. List of Raw Materials
4.2.2. Raw Material Manufactures List
4.2.3. Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
4.4.1. Direct Marketing
4.4.2. Indirect Marketing
4.4.3. Marketing Channel Development Trend
5 . GLOBAL CAPTIVE PORTAL MARKET ANALYSIS BY OFFERING
5.1 Overview by Offering
5.2 Historical and Forecast Data
5.3 Analysis by Offering
5.4 Platform Historic and Forecast Sales by Regions
5.5 Service Historic and Forecast Sales by Regions
6 . GLOBAL CAPTIVE PORTAL MARKET ANALYSIS BY END-USE
6.1 Overview by End-Use
6.2 Historical and Forecast Data
6.3 Analysis by End-Use
6.4 Travel & Transportation Historic and Forecast Sales by Regions
6.5 Hospitality & Leisure Historic and Forecast Sales by Regions
6.6 Coworking Spaces Historic and Forecast Sales by Regions
6.7 Shopping Malls & Retail Outlets Historic and Forecast Sales by Regions
Frequently Asked Questions (FAQs) about this Report
In 2022, the global market size for Captive Portal was worth USD 1 Billion.
Between 2023 and 2030, the Worldwide Captive Portal Market growth is projected to be nearly 14.9%.
Asia Pacific accounts for the largest market share of the Global Captive Portal Market.
The Global Captive Portal Market is segmented by Offering (Platform, Service), by End-Use (Travel & Transportation, Hospitality & Leisure, Coworking Spaces, Shopping Malls & Retail Outlets, Entertainment, ISPs, Other End Use).
The leading players in the Global Captive Portal Market are Cisco (US). Aruba (US) Extreme Network (US), Arista (JS), Purple (UK), Enes (Sweden) Boingo (US), Netgear (IS), IronWifi (US) GonalReach (UK) Cloud4W (1.8) Sky (Austria), Gaane (US), Adentra (US) Anuvi (US) Spatipo (US) Nexnet Solutions (LAF) Performance Network (UK).