The global demand for Bath Towel Market is presumed to reach the market size of nearly USD XX MN by 2028 from USD XX MN in 2021 with a CAGR of XX% under the study period 2022 - 2028.
A bath towel is a woven piece of fabric, cotton or cotton polyester used to dry off the body after a bath or shower. It is usually rectangular in shape. Bath towels are soft and absorb moisture through direct contact. All bath towels have a fabric weight that is measured in GSM (gram per square). A bath towel with lower GSM is lighter and thinner, and convenient for traveling. On the other hand, towels with high GSM are heavier and thicker, convenient for household use. Bath towels come in various sizes, and each size serves a unique purpose like a washcloth, hand towel, bath sheets, fingertip towel, beach towel, etc.
Market Dynamics
The rising hotel sector is a significant factor boosting demand for bath towels. A growing number of health and fitness clubs is also contributing to the demand for this market. In addition, the increasing rate of the textile industry and the rising disposable income of people in developing countries are augmenting the demand for the global bath towel market. Manufacturers are focusing on developing luxurious and organic bath towels with improved softness and quality to meet consumers' expectations. Rising awareness about hygiene and brand consciousness among existing customers is expected to create several opportunities for the bath towel market in the near future. However, the rise in labor costs can hamper the growth of the bath towel market.
The research report covers Porter’s Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of bath towel. The growth and trends of bath towel industry provide a holistic approach to this study.
Market Segmentation
This section of the bath towel market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
By Type
- Plush Bath Towel
- Bamboo Filter Bath Towel
- Velvet Bath Towel
- Micro Fiber Towel
- Turkish Cotton Bath Towel
- Others
By End-User
By Application
- Hand Towels
- Face Towels
- Body Towels
Regional Analysis
This section covers the regional outlook, which accentuates current and future demand for the Bath Towel market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
Global Bath Towel Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the bath towel market include GM exports, Nine space, sunvim, Dunroven house, QIANXIANG, Elsatex Ltd., Iris Hantverk, Regal towel collection, Huaian rainbow towel weaving co. ltd., Gemini, Danica studio. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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