The global demand for Bancassurance Market is presumed to reach the market size of nearly USD 3.42 MN by 2028 from USD 2.26 MN in 2021 with a CAGR of 6.1% under the study period 2022 - 2028.
Bancassurance is a kind of partnership between a bank and an insurance provider where the latter is allowed to utilize the bank's client base to sell its insurance policies. In other words, it refers to sell of insurance products through banks. Both entities benefit from this arrangement as the commission earned is shared by the bank and the insurance company. It is a source of additional revenue for the bank, and it creates an opportunity for the insurance company to expand its client base. Here the insurance company supports the bank through sales training and product information and the bank is the main point of contact and sale for the customer. This concept is relatively new and includes both life insurance and non-life insurance products.
Market Dynamics
The global bancassurance market is expected to register impressive growth during the forecast period. The key factor driving the bancassurance market is the rapid growth of the BFSI sector and the fact that several banks are opting for strategic partnerships to strengthen their foothold in the market. The rise in the geriatric population worldwide will increase the demand for financial products and services such as retirement plans and health and life insurance. This is another chief growth factor. Improving economic growth in emerging economies will favor its market. In addition, advancement in technology and growing internet usage has influenced consumers' purchase pattern, thereby impacting the market positively. However, the outbreak of the Covid-19 pandemic may restrict the growth of the bancassurance market to a certain extent.
The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of bancassurance. The growth and trends of bancassurance industry provide a holistic approach to this study.
Market Segmentation
This section of the bancassurance market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
By Product Type
- Life Bancassurance
- Non-Life Bancassurance
By Model Type
- Pure Distributor
- Exclusive Partnership
- Financial Holding
- Joint Venture
Regional Analysis
This section covers the regional outlook, which accentuates current and future demand for the Bancassurance market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
Global Bancassurance Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the bancassurance market include ABN AMRO Bank N.V, The Australia and New Zealand Banking Group Limited, Banco Bradesco SA, The American Express Company, Banco Santander, S.A, BNP Paribas S.A, The ING Group, Wells Fargo & Company, Barclays plc, Intesa Sanpaolo S.p.A, Lloyds Banking Group plc, Citigroup Inc, Crédit Agricole Group, HSBC Holdings plc, NongHyup Financial Group, Société Générale S.A. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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