The global demand for Automotive Ota Updates Market is presumed to reach the market size of nearly USD 9.89 MN by 2028 from USD 3.5 MN in 2021 with a CAGR of 16% under the study period 2022 - 2028.
Automotive OTA updates technology is a means for providing quick and cost-effective updates for cars' ECUs (Electronic Control Units) remotely over-the-air. Users of automobiles can utilise the OTA method to update software without having to visit a service facility or repair shop.
Market Dynamics
The expanded production of electric vehicles, increasing preference for connected car devices, government rules surrounding vehicle safety and cyber security, and growing demand for advanced applications such as telematics and infotainment are significant factors driving the automotive OTA updates industry. Furthermore, the new car safety standards are driving automakers to protect vehicle data from remote hacking and malfunctioning, increasing demand for the automotive OTA updates market. OTA updates were initially only available for smartphones; however, as the number of linked autos grows worldwide and vehicles become more software dependent, the need for automotive OTA updates has expanded significantly. Hence, several other automakers worldwide have begun to invest in integrating automotive OTA updates technology into their connected vehicles. This growing habit, combined with the cost-effectiveness and ease of remote updates offered by technology to car owners, will help drive industry growth. However, the automobile OTA updates industry is expected to be hampered by the lack of supporting infrastructure in emerging countries.
The research report covers Porter’s Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of automotive ota updates. The growth and trends of automotive ota updates industry provide a holistic approach to this study.
Market Segmentation
This section of the automotive ota updates market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
By Type
By Propulsion
- Internal Combustion Engine (Ice)
- Electric
By Vehicle Type
- Passenger Vehicle
- Commercial Vehicle
By Application
- Telematics Control Unit (Tcu)
- Infotainment System
- Electronics Control Unit (Ecu)
Regional Analysis
This section covers the regional outlook, which accentuates current and future demand for the Automotive Ota Updates market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
Global Automotive Ota Updates Market Share by Region (Representative Graph)
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the automotive ota updates market include Robert Bosch GmbH, AT&T Inc., Continental AG, NXP Semiconductors N.V., Aptiv PLC, Infineon Technologies AG, Verizon Communications Inc., DENSO CORP., H Qualcomm Incorporated, and ARMAN International Industries Inc. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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