Value Market Research recently released a market study on the Global Car Air Freshener Market. The study projects that the industry will grow due to changing consumer preferences and enhancement in digital marketing along with growing mass merchandise channels by marketers. Moreover, the car air freshener market is on the growth curve because of the growing novelty in car air freshener along with the rising number of car owners across the regions. The advent of organic car air freshener coupled with the innovative packaging will further boost the market growth. Diversification of distribution channel into supermarkets and departmental stores around the world is likely to add impetus growth to the market in the years to come. The market was valued USD 2.17 Billion (by revenue) in 2017 and is anticipated to reach USD 2.75 Billion by 2024 with a CAGR of 3.5% between 2018 and 2024.
Car air freshener has come a long way since their inception in the market. Their use has become a staple in personal as well as commercial vehicles. Car owners are using air freshening products to make their vehicles smell goods and make ambiance fresh. In short, they help to keep the car pleasantly scented while masking the stinky odor.
The report “Global Car Air Freshener Market Report By Product Type (Paper, Gel & Can, Spray, Vent Stick, And Others), And By Regions - Industry Trends, Size, Share, Growth, Estimation, and Forecast, 2017-2024” covers all the detailed analysis on the strategies of players and their impact on the market competition and growth. The executive summary of the report gives the worldwide scenario briefing the regional and global leaders.
The global car air freshener is classified by product type and region in the report. Product type consists of paper, gel & can, spray, vent stick, and others. Out of which, paper-based car air freshener is gaining popularity since it is cost-effective and easy to use. Also, growing demand for organic car air-freshener is again propelling the segment growth.
The regional classification includes North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Europe car air freshener industry is dominating owing to the introduction of a multipurpose product that offers deodorization as well as air purification. Also, the growth is anticipated to be driven by advancement in product concept along with the manufacturers are focusing on the launch of the organic and natural product to expand their presence in the region.
The Report Segments Global Car Air Freshener Market -
By Product Type
ACS Giftware Industrial Ltd., Ada Electrotech (Xiamen) Co. Ltd., Air Delights Inc., California Scents, Car Freshner Corporation, Church & Dwight Co. Inc., Godrej Household Products, Procter & Gamble, and Reckitt Benckiser Group Plc.
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